Marketing & Communications Manager

Boldmoves; Zürich; Vor Ort; CHF 90.000 - 130.000; Vollzeit

Zusammenfassung

Enabling Qapital Ltd. (EQ) in Zurich seeks a Marketing & Communications Manager to shape and execute EQ's global marketing strategy across channels, collaborating with senior management and external partners.

The role blends strategic thinking with hands-on delivery, building thought leadership in impact investing, sustainability, and digital visibility, while ensuring a consistent brand.

Qualifikationen

• 6–10 years’ experience in marketing, communications, PR, investor communications, or brand management.

Aufgaben

• Develop and execute EQ’s marketing strategy across channels.
• Position EQ and its leadership as experts in impact investing, financial inclusion, and sustainable finance.
• Lead and execute PR activities, media relations, interviews, press releases, awards, podcasts, and speaking engagements.
• Organize high-quality events in Zurich and other Swiss cities with partners.
• Develop, host, and scale EQ’s podcast featuring industry experts and internal specialists.
• Own and improve EQ’s website, manage SEO, analytics, and coordinate external agencies.
• Monitor and optimize EQ’s representation across AI platforms and implement AI solutions.
• Manage EQ’s social media presence, especially LinkedIn, with content calendar.
• Produce high-quality content across investor communications, case studies, newsletters, and videos.
• Lead annual investor communications campaigns and corporate announcements.
• Oversee Sustainability Report end-to-end: data, narratives, QA, publication.

Kenntnisse

English writing

Digital marketing

LinkedIn marketing

SEO

Website management

Content calendars

Project management

Brand governance

AI tools for marketing

PowerPoint

Adobe Photoshop

Ausbildung

Marketing / Graphic Design / Digital Media

Tools

WordPress

Photoshop

InDesign

Canva

PowerPoint

Jobbeschreibung

Role and responsibilities

The Marketing & Communications Manager will be based in Zurich and is responsible for developing and executing EQ’s marketing and communications strategy across all channels. The role combines strategic thinking with hands‑on execution and requires close collaboration with senior management, portfolio managers, business development teams, and external partners.

The successful candidate will play a key role in positioning Enabling Qapital as a leading thought leader in impact investing and financial inclusion while ensuring a consistent, professional, and compelling global brand presence.

Key Responsibilities

Marketing Strategy & Brand Development

• Develop and execute EQ’s marketing strategy in line with its growth from a USD 1bn impact asset manager to a USD 2bn+ diversified global platform.
• Strengthen brand awareness, market positioning, investor engagement, and lead generation across target markets.
• Continuously identify opportunities to enhance EQ’s visibility, reputation, and marketing effectiveness.

Thought Leadership, PR & Events

• Position EQ and its leadership as recognized experts in impact investing, financial inclusion, and sustainable finance.
• Lead and execute PR activities, including media relations, interviews, press releases, awards, podcasts, and speaking engagements.
• Organize high‑quality events in Zurich and, over time, other Swiss cities, partnering with relevant organizations and organizing thought leaders to attract investors and strategic partners.

EQ Podcast

• Develop, host, and scale EQ’s podcast featuring industry experts, thought leaders, and internal specialists.

Digital Marketing & Website Management

• Own and continuously improve EQ’s website, ensuring content accuracy, relevance, and performance.
• Manage SEO, digital visibility, and website analytics.
• Coordinate external agencies and service providers as required.

AI Visibility & Innovation

• Monitor and optimize EQ’s representation across AI platforms, including Copilot, ChatGPT, and AI‑driven search tools.
• Ensure public information is accurate, current, and discoverable.
• Identify and implement AI solutions to improve marketing efficiency, content creation, and analytics.

Social Media Management

• Manage EQ’s social media presence, particularly LinkedIn.
• Maintain a consistent content calendar and create engaging thought leadership content.
• Monitor performance and drive employee advocacy initiatives.

Content Creation & Campaign Management

• Produce high‑quality content across articles, investor communications, case studies, videos, presentations, newsletters, and social media.
• Collaborate with Business Development, Portfolio Management, and Relationship Management teams to create tailored investor‑facing materials.
• Translate complex investment and impact topics into clear, compelling communications.

Investor Communications

• Lead annual communication campaigns, including holiday messages, anniversaries, EQ Week initiatives, and corporate announcements.

Sustainability Report Management (lead the process end to end)

• Project management and stakeholder coordination
• Structure, messaging, content creation, and editing
• Data collection, validation, and beneficiary stories
• Coordination with designers and quality assurance
• Final publication and distribution across digital and print channels

Corporate Design & Brand Governance

• Act as guardian of the EQ brand and visual identity.
• Ensure consistent application of branding standards across all materials.
• Continuously improve templates, design standards, and brand guidelines.

Team Support & Internal Communications

• Support senior management and business teams with high‑quality presentations, graphics, and investor materials.
• Contribute to internal communication initiatives as needed.

What Success Looks Like

Within the next 1–3 years, the successful candidate will have helped:

• Position EQ as a leading global impact investing brand.
• Support growth from approximately USD 1 billion to USD 2 billion+ AUM.
• Expand visibility across institutional and intermediary investor segments.
• Increase media coverage and thought leadership recognition.
• Improve website traffic, search visibility, and AI discoverability.
• Strengthen investor engagement through high‑quality content and communication.
• Establish consistent, professional branding across all touchpoints.
• Build scalable marketing processes supported by modern AI tools and technologies.

Qualifications and Skills

• 6–10 years’ experience in marketing, communications, PR, investor communications, or brand management.
• Higher education degree with a focus on Marketing, Graphic Design, Digital Media and/or Linguistics.
• Experience in financial services, asset management, impact investing, sustainable finance, private markets, or development finance.
• Strong English writing, editing, storytelling, and content creation skills.
• Ability to translate complex investment, impact, and sustainability topics into clear investor‑friendly communications.
• Strong digital marketing skills, including LinkedIn, SEO, website management, analytics, and content calendars.
• Experience managing PR activities, media relations, interviews, press releases, awards, podcasts, and speaking opportunities.
• Strong project management skills, especially for reports, campaigns, events, and cross‑functional deliverables.
• Experience coordinating designers, agencies, and external service providers.
• Good understanding of brand governance, visual identity, templates, and design consistency.
• Comfort using AI tools for marketing efficiency, content development, analytics, and visibility monitoring.
• Ability to work independently in Zurich while coordinating with a global team.
• Strong attention to detail, professional judgement, confidentiality, and brand sensitivity.
• Professional skills in Power Point, Canvas and Adobe Programs especially Photoshop, InDesign as well as Wordpress are highly desirable.

Location

Zurich, Switzerland

Employment type Full‑time or part‑time arrangement possible

Equal Employment Opportunity

Enabling Qapital Ltd. (EQ) provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, tribe, colour, religion, gender, sexual orientation, gender identity, national origin, age, disability, genetic information, marital status, amnesty or status as a covered veteran. This applies to all terms and conditions of employment, including hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, training and staff development. Women and minority candidates are encouraged to apply.