Head of Product, Solution & Segment Marketing

E123 Sulzer Management AG; Winterthur; Vor Ort; CHF 180.000 - 260.000; Vollzeit

Benefits dieser Stelle

Social benefits

Discount programs

Zusammenfassung

Sulzer in Switzerland seeks a senior Head of Product & Solution Marketing to shape global portfolio messaging for pumps, separation technologies, services and sustainability solutions. You will lead a high‑performing team and drive go‑to‑market strategies across regions.

You will own value propositions, positioning, and launches, enable Sales with compelling tools and content, and collaborate with Product Management to influence roadmaps while translating decarbonisation narratives into

Qualifikationen

• 12+ years in B2B product/solution marketing or related leadership roles.
• Proven success building value propositions, portfolio positioning and GTM strategies for complex B2B solutions.
• Experience in industrial engineering, fluid engineering, or capital equipment industries is a plus.

Aufgaben

• Define and own the global product and solution marketing strategy across Flow, Services and Chemtech.
• Lead the development of value propositions and positioning for core product lines including pumps and separation technologies.
• Drive One Sulzer targeting for priority verticals (water/wastewater, oil & gas, chemical processing, energy, food & beverage, green hydrogen).
• Translate sustainability narratives into differentiated market positioning.
• Lead solution launch plans and ensure compelling positioning across digital channels, events, sales tools and campaigns.
• Partner with Sales and Commercial Excellence to develop enablement content, battlecards, case studies and ROI tools.
• Drive messaging for aftermarket and service offerings and align with a global service network.
• Set yearly marketing plans and execute campaigns in alignment with regional and digital marketing.

Kenntnisse

B2B marketing

Go-to-market

Portfolio positioning

Value propositions

CRM platforms

ABM

Digital marketing

Leadership

Stakeholder mgmt

Ausbildung

Bachelor's degree in Business/Marketing

Tools

Salesforce

HubSpot

Jobbeschreibung

About the role

Sulzer is a leading engineering company with a proud heritage of innovation. Join our global team to grow your expertise and develop innovative solutions that enable a prosperous and more sustainable society. Join Sulzer’s global Marketing team and shape how a CHF 3.5 billion industrial leader positions its solutions across the world’s most critical markets. We are seeking a senior and strategic Head of Product & Solution Marketing to lead how Sulzer’s portfolio of pumps, separation technologies, services and sustainability solutions is positioned and activated globally. This role will drive commercial growth by developing compelling value propositions, leading go-to-market strategy and enabling Sales across Flow, Services and Chemtech. You will own the product marketing agenda — spanning portfolio positioning, solution launches, sales enablement and market intelligence — while building a high-performing team and embedding a customer‑centric, insight‑driven culture across the marketing function.

Product & Solution Marketing Strategy and Plan

Define and own the global product and solution marketing strategy, aligned with Sulzer’s corporate strategy and divisional and BU priorities across Flow, Services and Chemtech

Develop clear value propositions and positioning frameworks for core product lines including pumps, separation technologies, rotating equipment services, bioplastics (PLA) and digital monitoring

Lead One Sulzer targeting for priority verticals: water/wastewater, oil & gas, chemical processing, energy, food & beverage, and green hydrogen

Translate Sulzer’s sustainability narrative — decarbonisation, green hydrogen, CCUS, circular economy — into credible, differentiated market positioning

Marketing Execution

Lead the marketing of solution launch plans for new products, technologies and market entries, coordinating across divisions, regions and functions

Ensure consistent and compelling positioning across all customer‑facing channels: digital, events, sales tools, technical literature and campaigns

Partner with Sales and Commercial Excellence to develop sales enablement materials, competitive battlecards, customer case studies, ROI tools and technical value‑selling content

Drive differentiated messaging for Sulzer’s aftermarket and service offerings, leveraging the expanding global service network and long‑term customer partnerships

Define yearly marketing plans and lead execution of marketing campaigns in alignment w regional and digital marketing

Marketing Insights

Work closely with Product Management to influence roadmap priorities based on market trends, customer needs and competitive dynamics

Monitor developments in decarbonisation, industrial digitalisation and sustainable process technologies to identify positioning opportunities

Team Leadership & Capability Development

Lead, inspire and develop a team of product and solution marketers across geographies, fostering a culture of commercial creativity, analytical rigour and customer centricity

Set clear goals, KPIs and development plans for direct reports; build capability in product storytelling, digital marketing and data‑driven decision‑making

Establish best‑practice processes for product launch, content development and campaign execution across divisions

Stakeholder Engagement & Cross‑Functional Collaboration

Act as the key marketing interface with Division Presidents, BU & Region Heads, VP Sales and Product Management leaders across Flow, Services and Chemtech

Work closely with Corporate Communications to integrate product and solution narratives into employer brand, investor messaging and corporate reputation activities

Collaborate with Digital Marketing and Regional marketing to ensure solution content is optimised for digital channels, SEO and lead generation; manage external agencies and specialist content partners

To succeed in this role, you will need:

• Bachelor's degree in Business, Marketing, or a related field.
• 12+ years' experience in B2B product, solution, or commercial marketing, including senior leadership experience.
• Proven success developing value propositions, portfolio positioning, and go‑to‑market strategies for complex B2B solutions.
• Experience in industrial engineering, fluid engineering, rotating equipment, chemical processing, or similar capital equipment industries.
• Strong commercial acumen, analytical skills, and customer‑centric mindset.
• Excellent communication, stakeholder management, and influencing skills in a global matrix organisation.
• Experience with CRM and marketing platforms (e.g., Salesforce, HubSpot) and modern marketing approaches such as ABM and digital marketing.
• Fluent English; German is a strong advantage.
• Experience in aftermarket or service marketing is a plus.

What we offer you

• An innovative, vibrant and agile culture
• Attractive employment conditions & excellent social benefits (holidays, pension fund etc.)
• Access to a wide range of discounts on Everyday Shopping, Entertainment and Lifestyle

Sulzer is an equal opportunity employer. We believe in the strength of a diverse workforce and are committed to offering an inclusive work environment.

We are proud to be recognized as a Top Employer 2026 in Brazil, Canada, China, Finland, Germany, Ireland, Mexico, Switzerland, South Africa, the UK and the USA.

Sulzer is a leading engineering company with a proud heritage of innovation. By supporting water and energy security, enabling the energy transition and driving the use of circular technologies, we help our customers build a better world. With more than 13’000 employees and 160 world‑class production facilities and service centres across the globe, we are a globally diverse team. We value the uniqueness of all our colleagues, and we appreciate the contributions that each of us makes to the company’s success. We prioritize your health and safety and are committed to offering a work environment in which you can thrive.