Marketing Manager

Emile Egger & Cie SA; Cressier (NE); On-site; CHF 110,000 - 170,000; Full time

Job summary

Emile Egger & Cie SA in Cressier, near Neuchâtel, seeks an experienced Marketing Manager to lead global marketing strategy and brand alignment for our centrifugal pumps and control valves. You will drive planning, budgeting, and cross-functional collaboration to ensure market success.

You will partner with Sales, Product Management and regional teams to optimize demand generation, product launches and digital campaigns while maintaining brand standards across channels.

Qualifications

• Bachelor's or Master's degree in Marketing, Communications, Business Administration or equivalent.
• Minimum 5 years of experience in a marketing role within an industrial B2B environment.
• Strong knowledge of B2B marketing, branding and communication practices.
• Fluent in English; French and/or German are a plus.
• Experience with trade fairs, product launch communication and digital marketing activities.
• Working knowledge of CRM, website management, marketing automation and analytics tools.
• Experience in managing external agencies and marketing budgets.

Responsibilities

• Develop and implement the global marketing strategy aligned with the company’s business objectives and brand positioning.
• Manage annual marketing plans, priorities and budgets; organize participation in trade fairs and events.
• Support lead generation, customer acquisition and retention initiatives.
• Collaborate with Sales, Product Management and regional teams to align marketing with commercial objectives.
• Manage marketing materials and digital assets; oversee website and social media presence.
• Support product launches with communication plans and promotional materials.
• Coordinate external agencies and service providers involved in marketing activities.
• Monitor KPIs and drive continuous improvement in marketing performance.
• Assist with internal communications and strategic corporate events.

Skills

English fluency

Communication

Project management

Collaboration

Analytical skills

Creative execution

Multiple priorities

Education

Bachelor's or Master's degree in Marketing, Communications, or Business Administration

Tools

CRM

Marketing automation

Analytics tools

Website management

Job description

Ressources Humaines

Telefon [phone]

We are an internationally renowned family-owned company headquartered in Cressier, near Neuchâtel. We design, develop, and manufacture centrifugal pumps and control valves, supplying demanding sectors such as industry, chemicals, and wastewater treatment. To strengthen our Marketing department, Emile Egger & Cie SA, based in Cressier, is looking for a:

Main responsibilities :

• Develop and implement the global marketing strategy aligned with the company’s business objectives and brand positioning.
• Manage annual marketing plans, priorities and budgets. Organize and coordinate participation in trade fairs, exhibitions, customer events and industry conferences.
• Support lead generation, customer acquisition and customer retention through targeted marketing initiatives.
• Collaborate closely with Sales, Product Management and regional organizations to ensure alignment between marketing and commercial objectives.
• Manage the creation and maintenance of marketing materials, including brochures, presentations, case studies, website content and digital assets.
• Manage the company website, digital communication channels and social media presence.
• Support product launches through communication plans, promotional activities and launch materials.
• Coordinate external agencies, suppliers and service providers involved in marketing and communication activities.
• Conduct market, customer and competitor analyses to identify trends, opportunities and risks.
• Develop customer references, application stories and success cases to strengthen market credibility.
• Ensure consistency of messaging, visual identity and branding standards across the organization.
• Monitor marketing performance through relevant KPIs and recommend improvement actions.
• Support internal communication activities and company announcements. Ensure consistency of marketing materials with company standards, brand identity and ...
• Act as the primary coordinator for Board of Directors sponsored communication, branding and Lead the planning and execution of strategic corporate events and special projects initiated by the Board of Directors.
• Support executive communication and corporate presentations when required.

Profile and skills :

• Bachelor's or Master's degree in Marketing, Communication, Business Administration or equivalent.
• Minimum 5 years of experience in a marketing role within an industrial B2B environment.
• Strong knowledge of B2B marketing, branding and communication practices.
• Good understanding of industrial products, markets and sales processes.
• Experience with trade fairs, product launch communication and digital marketing activities.
• Working knowledge of CRM, website management, marketing automation and analytics tools.
• Experience in managing external agencies and marketing budgets.
• Fluent in English.
• French and/or German would be considered an advantage.
• Excellent communication and writing skills.
• Strong customer and business orientation.
• Strong organizational and project management capabilities.
• Good analytical skills and ability to translate market insights into actionable initiatives.
• Ability to collaborate effectively within local and global teams.
• Creative mindset combined with strong execution capabilities.
• Ability to manage multiple priorities and deadlines.

The Marketing Manager may be requested to:

• Travel internationally to support trade fairs, customer events and marketing activities.
• Work outside standard business hours when required for events, launches or communication activities.

Ressources Humaines

Telefon [phone]

For more information about our company: www.eggerpumps.com