Head of Marketing & Communications

Nexi Switzerland; Wallisellen; Vor Ort; CHF 120’000 - 180’000; Vollzeit

Zusammenfassung

Nexi Switzerland is seeking a Head of Marketing & Communications to drive brand visibility and engage customers. The role involves leading a marketing team, ensuring strategic coherence across campaigns, and collaborating with various internal functions, requiring a strong background in B2B marketing and exceptional leadership capabilities.

Leistungen

Attractive salary and competitive benefits package

Latest technology tools for work

Structured training and career development

Qualifikationen

• Minimum 7–10 years of experience in marketing and communications.
• At least 2 years in a leadership/team lead role.
• Background in B2B, tech, Telco, IT, SaaS, payments, or financial services is a plus.

Aufgaben

• Lead a team of marketing specialists covering various areas.
• Oversee marketing and communication activities.
• Collaborate with internal stakeholders for strategic alignment.

Kenntnisse

Leadership

Project Management

Stakeholder Management

Analytical Skills

Communication Skills

Strategic Thinking

Ausbildung

Bachelor's and/or Master's degree in Economics or comparable

Tools

Salesforce CRM

Google Analytics

MS Office

CMS Platforms

Jobbeschreibung

Shape the Future of Payments with Nexi in 2025

Envision a world where every transaction feels effortless, safe, and connected. At Nexi, we’re leading this transformation, building tools and solutions that redefine how the world pays. By joining us, you’ll play a part in creating the next generation of digital payments in an innovative, supportive, and international environment.

Why This Role Is Right for You

As the Head of Marketing & Communications, you will lead and inspire a cross-functional marketing team to drive brand visibility, customer engagement, and commercial success. You will be responsible for setting strategic direction, ensuring cross-team alignment, and delivering impactful marketing initiatives across digital channels, partner ecosystems, and customer touchpoints. Working closely with internal stakeholders and Group Digital Marketing, you will translate business objectives into actionable plans, ensuring high-quality execution, performance tracking, and continuous optimization.

About Your Future Tasks

In this position, you will:

• Lead and steer a team of four marketing specialists covering content, marketing campaign management, marketing operations, and digital project management.
• Oversee and align all marketing and communication activities, including digital presence, lead generation, sales enablement, partner marketing, and customer communication.
• Develop and monitor team KPIs to ensure measurable impact and alignment with business goals.
• Collaborate with the Head of Marketing & Transformation on overall marketing strategy, planning, and budgeting.
• Manage coordination and knowledge exchange with internal supporting functions such as Group Digital Marketing and Group Branding & Communications.
• Provide strategic direction and coaching to the team to ensure the execution of high-impact initiatives.
• Ensure effective performance tracking and continuous optimization of marketing activities (e.g., through Salesforce dashboards, web analytics and campaign reports).
• Drive the integration of lead funnel management and customer journey improvements into the marketing function.

About Your Future Responsiblities

In this position, you will be responsible for:

• Ensure strategic coherence across all marketing activities and campaigns.
• Guarantee smooth collaboration between the marketing team and other departments (e.g. Sales, Customer Service, Product, Group Digital Marketing/Branding & Communication).
• Drive a performance-oriented culture within the team by setting clear goals, tracking progress, and fostering accountability.
• Manage the alignment of messaging, tone of voice, and brand presence across all channels.
• Own the implementation and usage of marketing systems, dashboards, and reporting tools in alignment with Group Digital Marketing.
• Represent the marketing function in leadership meetings and cross-functional initiatives when needed.

What Makes You a Great Fit

We’re looking for someone eager to make a difference. Here’s what we value:

Your Education Path:

• Completed training with a focus on economics or a comparable qualification
• Preferably Bachelor's and/or Master's degree

Your Specialized knowledges (e.g. KYC, foreign languages):

• Native German, French or Italian, advanced to business fluent English, additional languages are a plus
• Understanding of digital lead generation, content strategy, marketing automation, and campaign execution.
• Familiarity with Salesforce CRM, marketing reporting tools, web analytics (e.g., Google Analytics), and CMS platforms.
• Proficient PC skills (MS Office) and experience in modern collaboration tools (Teams, Miro)
• Knowledge of B2B marketing practices and partner ecosystems is advantageous.

Your Skills:

• Strong leadership and team development capabilities.
• Excellent project and stakeholder management skills.
• Strategic thinker with strong business acumen.
• Analytical and data-driven mindset with the ability to interpret complex performance metrics.
• Confident communicator with excellent presentation and influencing skills.
• Ability to translate strategic objectives into operational actions.

Your (Professional) experience:

• Minimum 7–10 years of experience in marketing and communications, with at least 2 years in a leadership/team lead role.
• Proven track record of managing and delivering cross-channel marketing strategies.
• Experience working in a matrix organization and collaborating with international teams.
• Background in B2B, tech, Telco, IT, SaaS, payments, or financial services is a plus.

Your Personal qualities:

• Structured and result oriented.
• Adaptable and resilient in a fast-paced, evolving environment.
• Strong interpersonal skills and emotional intelligence.
• High level of initiative and accountability.
• Curious, open-minded, and willing to embrace change.
• Able to balance strategic perspective with operational execution. Education
• Completed training with a focus on economics or a comparable qualification
• Preferably Bachelor's and/or Master's degree

Even if you don’t check every box, your unique potential and willingness to learn could set you apart.

What’s in it for You?

• Attractive salary and a competitive benefits package to reward your expertise and contributions
• Tech equipment: Get the tools you need to succeed, including the latest technology to support your work
• Join an international team: Collaborate with experts from across Europe and bring your ideas to life in a dynamic, global environment
• Grow and develop: Gain hands-on experience and structured training through our PayTech University, designed to accelerate your career and help you reach your full potential

Discover Life at Nexi

We’re an international team of 10,000+ people across 25 countries, united by shared ambition and a passion for innovation. Learn more about our culture, Values, and how we’re shaping the future of digital payments. Visit our Life at Nexi page.

Diversity and Inclusion at Nexi

We are proud to be an equal opportunity employer: together, we succeed by embracing our differences and creating a future where everyone can thrive.

Your Next Step Starts Here

If this opportunity excites you, we’d love to hear your story. Submit your application today, and let’s shape the future of digital payments together!

About Us

Are you interested in joining one of Europe's leading PayTech companies?

Do you want to be part of a diverse team, collaborating with colleagues from across Europe? If so, you're in the right place!

About The Team

We are the result of merging Nexi, Nets, and Sia, with a presence in over 25 countries. With over 80 years of experience, we offer plenty of opportunities for personal and professional growth

At Nexi, we learn, adapt, and think like entrepreneurs. Discover more about our culture by visiting this page: https://www.nexigroup.com/en/people/life-at-nexi/overview/?utm_source=career-platform&utm_medium=job-openings&utm_content=about-the-team