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The Cycle is seeking an engineering-minded Growth Marketing Engineer to own the end-to-end ecommerce growth stack and experimentation workflows. You will build tracking, automation, and AI-agent systems, then run growth through those systems with measured experiments and data-driven iteration.
You will collaborate directly with the founder, owning the online growth engine with no intermediate layers, and you will push the looped learning back into the system weekly.
The Cycle created the period drink — and is now winning the category it invented. We make phase-specific women's health beverages built on a sea buckthorn Omega-7 base, sold nationally at Sprouts and named Most Innovative Beverage Brand at The Beverage Forum 2026, beating every other brand across all of beverage. The company is founded and led by a two-time founder and former Snap Director of Product, and is growing fast across retail and online.
Retail is proven. E-commerce is now organic and growing; we treat it as the next growth engine — and this role builds and runs it.
You lead growth marketing at The Cycle — but you approach it as an engineer, not a channel marketer. You build the systems: tracking, automation, AI-agent workflows, experimentation infrastructure. Then you run growth through those systems — designing experiments, delegating execution to agents, reading the data, and shipping the next iteration. You work directly with the founder, with full ownership of the online growth stack and no layers in between.
We believe channel know-how is learnable and increasingly automatable. What we hire for is the ability to build loops: instrument a funnel, form a hypothesis, ship an experiment, measure honestly, and feed the learning back into the system — every week.
These are the current quarter's targets — the ones you'd be walking into on day one — not a permanent scorecard. They'll evolve each quarter as the channels mature.
We're mid-build on our agent infrastructure, not starting from zero but not mature either — expect to pick it up, shape it, and push it forward rather than inherit something finished. Most of the tracking and martech layer (GA4, server-side GTM, attribution, dashboards) is greenfield: you'll be setting the foundation, not patching an existing setup. If you want tooling and systems that are already fully built and just need running, this isn't that role — if you want to design the tracking and automation layer for a brand at this stage of growth, it is.
A strong plus: Amazon marketplace experience, DTC subscription e-commerce (Shopify, Recharge-class tools, Klaviyo-class lifecycle platforms), CPG brand experience or hands-on paid media.