Global GTM Campaign & Marketing Coordinator

GUESS? India Private Limited; Bioggio; Hybrid; CHF 85,000 - 120,000; Full time

Benefits offered by this job

International environment

Wellbeing programs (physical & mental)

Social events

Training platform & development paths

Product discounts

Job summary

GUESS is seeking an organised, proactive and collaborative GTM Campaign & Marketing Coordinator to support the marketing and campaign side of the global go-to-market process and associated product launches.

You will work closely with Commercial, Buying, Integrated Marketing, Content & Creative, PR, Social and CRM teams to ensure campaign readiness, creative deliverables and marketing activation align with the GTM calendar.

Qualifications

• 3–5 years experience in fashion/lifestyle, retail or consumer goods marketing, ideally with campaign or GTM coordination exposure.
• Understanding of the campaign lifecycle from brief to launch, phasing multiple product launches at once.

Responsibilities

• Coordinate marketing/creative side of the seasonal GTM calendar inc. campaign milestones, creative gate dates, asset delivery deadlines.
• Act as the day-to-day coordination point across Commercial & Buying, Integrated Marketing, Content & Creative, PR, Social, e-commerce and CRM for GTM-related deliverables.
• Track creative and campaign readiness inc. briefs, approvals, asset delivery and flag gaps or slippage to GTM Lead.
• Coordinate GTM meetings on the marketing side: prepare calendar, materials, track actions, follow up.
• Consolidate campaign and launch information into clear updates for the GTM Committee.
• Partner with local/regional marketing teams to align global campaign plans with market execution.
• Maintain accurate, accessible campaign and launch information across relevant platforms.
• Support continuous improvement of marketing-side GTM process and tools, in partnership with the GTM Coordinator on the operational side.

Skills

Campaign coordination

GTM process

Stakeholder management

Excel & PowerPoint

AI PM tools

English Fluent

Tools

Excel

PowerPoint

Job description

GUESS is seeking an organised, proactive and collaborative GTM Campaign & Marketing Coordinator to support the marketing and campaign side of the global go-to-market process and associated product launches.

You will work closely with Commercial, Buying, Integrated Marketing, Content & Creative, PR, Social and CRM teams to ensure campaign readiness, creative deliverables and marketing activation align with the GTM calendar.