Brand Manager Suisse

Jobup; Baar; On-site; CHF 110,000 - 150,000; Full time

Job summary

Abbott Diabetes Care in Baar is seeking a Brand Manager to translate global strategy into local, multi-language marketing for FreeStyle Libre users. The role blends digital and print initiatives within a pharma/medtech context.

You will collaborate across internal and external partners, manage KPIs, and drive ROI while travelling up to 20% and supporting agile, international teams.

Qualifications

• University degree in marketing or business administration or solid, relevant professional experience in a comparable field.
• Several years of marketing experience in the Swiss pharmaceutical or medical technology industry with a focus on digital marketing.
• Language skills: Business fluent in spoken and written German, French and English as well as advanced knowledge of Italian.
• Ability to empathise with our B2B customers and plan appropriate measures (digital & print).
• Strength in implementing measures in 3 languages (German, French, Italian).
• Affinity for digital health tools.
• Experience in working with agencies.
• Confident manner in dealing with internal and external stakeholders.
• Understanding of internal processes and compliance with them.
• Strong team and customer orientation in an international environment.
• Situational flexibility for successful prioritisation and personal commitment to high-quality implementation in an agile environment.
• Willingness to travel up to 20%.

Responsibilities

• Local implementation of the global strategy in the area of consumer marketing.
• Planning and implementing measures (digital & print) including budget planning and control in opti-channel marketing.
• Defining and analysing relevant KPIs as well as ongoing optimisation of activities based on these results (ROI).
• Contact person for our internal and external partners.
• Internal interface to other departments (local, European and global) and the field service.

Skills

Degree in Marketing or Business

Multilingual: German, French, English,

Digital marketing in pharma/medtech

Education

University degree in marketing or business administration

Job description

Join Abbott Diabetes Care as a Brand Manager in Baar! Exciting 12-month opportunity with a dynamic marketing team.

Tasks

• Implement global strategy locally for FreeStyle Libre users.
• Plan and execute digital & print marketing initiatives effectively.
• Act as a liaison for internal and external partners and teams.

Skills

• Degree in Marketing or Business with relevant work experience.
• Fluent in German, French, English, and advanced Italian skills.
• Strong digital marketing experience in the pharma or medtech industry.

Brand Manager Switzerland

The position is based in Baar within the Abbott Diabetes Care division and is initially limited to 12 months.

As a member of our marketing team, you work at the heart of our division. With your structured and networked way of thinking, you make an important contribution to implementing the global strategy into local measures for our FreeStyle Libre users. You achieve this effortlessly thanks to your experience in the pharmaceutical or medical technology industry in three of our national languages (German, French, Italian).

Your area of responsibility includes the following areas:

As a member of our marketing team, you work at the heart of our division. With your structured and networked way of thinking, you make an important contribution to implementing the global strategy into local measures for our FreeStyle Libre users. You achieve this effortlessly thanks to your experience in the pharmaceutical or medical technology industry in four of our national languages (German, English, French and Italian).

Your area of responsibility includes the following areas:

• Local implementation of the global strategy in the area of consumer marketing
• Planning and implementing measures (digital & print) including budget planning and control in opti-channel marketing
• Defining and analysing relevant KPIs as well as ongoing optimisation of activities based on these results (ROI)
• Contact person for our internal and external partners
• Internal interface to other departments (local, European and global) and the field service

You have a reliable, independent and goal-oriented hands-on working style and bring the following requirements:

• University degree in marketing or business administration or solid, relevant professional experience in a comparable field
• Several years of marketing experience in the Swiss pharmaceutical or medical technology industry with a focus on digital marketing
• Language skills: Business fluent in spoken and written German, French and English as well as advanced knowledge of Italian
• Ability to empathise with our B2B customers and plan appropriate measures (digital & print)
• Strength in implementing measures in 3 languages (German, French, Italian)
• Affinity for digital health tools
• Experience in working with agencies
• Confident manner in dealing with internal and external stakeholders
• Understanding of internal processes and compliance with them
• Strong team and customer orientation in an international environment
• Situational flexibility for successful prioritisation and personal commitment to high-quality implementation in an agile environment
• Willingness to travel up to 20%

If you are a flexible, open-minded and committed personality, Abbott offers you not only a varied and challenging role but also a pleasant and open working atmosphere in an exciting, international environment.

Stay in touch via www.abbott.com, on LinkedIn https://www.linkedin.com/company/abbott-/,