Web Insights Product Manager — Analytics & AI

Sensor Tower; Vancouver; On-site; CAD 90,000 - 130,000; Full time

Job summary

Sensor Tower seeks a Product Manager for Web Insights to own strategy and execution for web analytics and GenAI features. You will work closely with Data Science and Engineering to translate customer use cases into actionable requirements and ship data-driven improvements.

You will partner with Marketing and GTM to communicate value, manage roadmaps, and ensure high data quality while exploring new workflows in digital marketing analytics.

Qualifications

• Interview users to identify needs and pain points related to web traffic and engagement data.
• Write clear technical requirements for new features, metrics, and data delivery solutions.
• Collaborate daily with Data Science and Engineering to prioritize, scope, and ship improvements to web estimates and product features.

Responsibilities

• Interview users to identify needs, workflows, and pain points related to web traffic and engagement data.
• Write clear technical requirements for new features, metrics, and data delivery solutions.
• Collaborate daily with Data Science and Engineering to prioritize, scope, and ship improvements to web estimates and product features.
• Propose and maintain a roadmap for future Web and Generative AI Insights releases.
• Analyze usage and product data to identify opportunities and measure the impact of shipped features.
• Communicate functional and business details of upcoming releases to Marketing, Sales, Customer Success.
• Monitor data quality and accuracy of web estimates, working with Data Science to resolve issues and improve methodology.

Skills

Product management

Data analytics

SQL

Communication

Cross-functional collaboration

Education

CS/Engineering degree preferred

Tools

Snowflake

Tableau

Amplitude

Mixpanel

Claude

Job description

Sensor Tower seeks a Product Manager for Web Insights to own strategy and execution for web analytics and GenAI features. You will work closely with Data Science and Engineering to translate customer use cases into actionable requirements and ship data-driven improvements.

You will partner with Marketing and GTM to communicate value, manage roadmaps, and ensure high data quality while exploring new workflows in digital marketing analytics.