Virtual Partner Marketing Manager - Toronto, Canada

OnBoard CRM; Toronto; Remote; CAD 70,000 - 110,000; Full time

Job summary

AWS is seeking a Virtual Partner Marketing Manager to join the AWS marketing team. You will guide select partners—from strategy to execution—to maximize AWS solutions, acting as a trusted advisor and helping them leverage AWS marketing programs and tools.

This remote role requires base in Toronto, Canada, with travel for partner events as needed. You’ll collaborate across teams to drive campaigns and partner growth, building strong relationships and delivering measurable business results.

Qualifications

• 3–5 years of marketing experience in tech (cloud, software, or data)
• Experience working with partners, resellers, or channels is a plus
• Strong understanding of marketing channels (online and offline)
• Experience managing marketing plans from start to finish
• Familiarity with MDF and co-marketing programs
• Excellent communication and relationship-building skills
• Organized and able to juggle multiple tasks
• Proficient with PowerPoint, Excel, and Word
• Tech-curious and quick to learn new systems and platforms
• Fluency in ENGLISH

Responsibilities

• Be the go-to marketing guide for partners, offering ideas and support
• Help partners refine tactics and explore new ways to promote AWS solutions
• Ensure partners access and use AWS marketing programs and tools
• Collaborate with internal AWS teams and external agencies to run campaigns
• Keep partners engaged, informed, and ready to grow their AWS business
• Represent AWS at partner events, sometimes in person, to build connections

Skills

Marketing strategy

Partner management

Relationship building

Project coordination

Public speaking

PowerPoint

Excel

Word

English fluency

French fluency (advantage)

Tools

PowerPoint

Excel

Word

Job description

We’re looking for a Virtual Partner Marketing Manager (vPMM) to join our AWS marketing team. In this role, you’ll work closely with a select group of consulting, reseller, and ISV partners – helping them shape, execute, and improve their marketing efforts around AWS solutions.

This isn’t just about ticking boxes or pushing out campaigns. You’ll become a trusted advisor, coaching partners through their marketing journeys – from strategy to execution – so they can make the most of the resources and opportunities AWS offers.

If you enjoy building relationships, problem-solving, and getting hands‑on with marketing plans that drive real business results, we’d love to hear from you.

Remote (Must be based in Toronto, Canada)

English – Fluent | French– Fluent (considered an advantage)

Job Functions

• Be a go‑to marketing guide for your partners - offering advice, ideas, and support as they build and execute their plans.
• Help partners refine existing tactics and explore new, creative ways to promote AWS solutions.
• Make sure partners know how to access and use AWS marketing programs and tools effectively.
• Collaborate with internal AWS teams and external agencies to get campaigns up and running smoothly.
• Keep partners engaged, informed, and ready to take action that grows their AWS business.
• Represent AWS at key partner events - sometimes in person - supporting activities and building stronger connections.

Your profile

• 3–5 years of marketing experience, ideally in tech - cloud, software, or data would be a great fit.
• Background working with partners, resellers, or channels is a big plus.
• A solid understanding of marketing channels - both online (email, social, SEO/SEA, display, video) and offline (events, print, telemarketing, sponsorships).
• Comfortable managing marketing plans from start to finish, including working with agencies.
• Familiarity with MDF (Marketing Development Funds) and how co‑marketing programs work.
• Strong communication and relationship‑building skills - you’re good at earning trust.
• Organized and able to juggle multiple tasks without losing focus.
• Confident using tools like PowerPoint, Excel, and Word to share ideas clearly and professionally.
• Tech‑curious and eager to learn how to use new systems and platforms.
• Fluency in ENGLISH

A Few More Important Things

• This role is remote, but you must be based in Toronto, Canada
• You’ll need to be flexible and available to attend key partner events in person - around 30% of the time, though in busier months it could go up to 50%. All travel to other cities or countries will be reimbursed separately by the company.
• You’ll be part of a supportive, collaborative team, but also trusted to work independently
• If you’re someone who loves working with people, enjoys marketing, and is excited about helping businesses grow with AWS - this could be the perfect fit.