Trafficking Coordinator

Publicis Groupe; Toronto; On-site; CAD 60,000 - 65,000; Full time

Job summary

Publicis Canada is seeking a Trafficking Coordinator to ensure smooth execution of advertising campaigns by coordinating trafficking processes and delivering files to media teams. The role requires strong organizational skills, attention to detail, and ability to work in a fast-paced environment.

You will fill trafficking sheets, verify file integrity, and collaborate with cross-functional teams. Candidates with 2–3 years in ad trafficking and experience with MS Project, Jira, Confluence, and

Qualifications

• 2-3 years of previous experience in ad trafficking, media coordination, or digital advertising operations preferred.
• Excellent planner, organizer, and communicator
• Comfortable with ambiguity and strong relationship building skills to navigate complex projects
• Entrepreneurial attitude, able to problem-solve autonomously within uncertain project environments
• Discipline to meet commitments and ensure team members meet theirs
• Demonstrate positive, mature and professional behavior with a can-do attitude
• Familiarity with advertising industry standards, guidelines, and best practices.
• Relevant university or college training
• 2+ years of relevant working experience in advertising, media or related fields
• Excellent verbal, written and communication skills
• Enjoy working in a fast-paced, challenging, and rewarding environment

Responsibilities

• Accurately fill out trafficking sheets with campaign details, ad creatives, targeting parameters, and delivery instructions.
• Ensure trafficking sheets are complete and compliant with guidelines and specifications.
• Coordinate delivery of advertising files to media outlets according to deadlines.
• Verify integrity and quality of ad files to meet media channel requirements.
• Troubleshoot issues related to file delivery and resolve them promptly.
• Maintain open communication with media partners to facilitate delivery and address discrepancies.
• Collaborate with cross-functional teams to optimize trafficking processes.
• Conduct quality assurance checks on trafficking sheets and ad files for accuracy and standards.
• Identify and address discrepancies in trafficking documentation or creatives.
• Maintain records of all trafficking activities, confirmations, and correspondence.

Skills

Planning skills

Communication

Media coordination

Ad trafficking

Attention to detail

Relationship building

Education

Relevant university or college training

Tools

MS Project

Jira

Confluence

Smartsheet

Box

Google Apps

Job description

Company description

Publicis is an omni-channel communications agency with over 600 employees across our Canadian operations.The office is the largest in our industry in Canada and boasts talent across various disciplines of marketing and advertising expertise. Publicis carries a balanced split of Canadian, U.S. and Global clients for which we are Agency of Record. Publicis supports a range of D&I actions through our Driving Change team as well as giving back to the community through a long-standing participation in the Out of the Cold Program. With a strong, active and familial culture, Pub United is the agency’s social club, hosting events as wide reaching as Curling, Trivia Nights and more.

Overview

The Trafficking Coordinator will play a vital role in ensuring the smooth execution of advertising campaigns by coordinating the trafficking process. You will be responsible for accurately filling out trafficking sheets and efficiently handling files to be delivered to media agency teams. This role requires excellent organizational skills, attention to detail, and the ability to work effectively in a fast-paced
environment.

Responsibilities

• Accurately fill out trafficking sheets with all necessary information, including campaign details, ad creatives, targeting parameters, and delivery instructions.
• Ensure that all trafficking sheets are complete and compliant with relevant guidelines and specifications.
• Coordinate the delivery of advertising files to media outlets according to specified deadlines.
• Verify the integrity and quality of ad files before delivery, ensuring they meet the requirements of each media channel.
• Troubleshoot any issues related to file delivery and work proactively to resolve them in a timely manner.
• Maintain open and effective communication with media partners to facilitate smooth file delivery and resolve any issues or discrepancies.
• Collaborate with cross-functional teams to optimize trafficking processes and improve efficiency.
• Conduct thorough quality assurance checks on trafficking sheets and ad files to ensure accuracy, consistency, and compliance with industry standards.
• Identify and address any discrepancies or errors in trafficking documentation or ad creatives.
• Maintain comprehensive records of all trafficking activities, including trafficking sheets, delivery confirmations, and any relevant correspondence.

Qualifications

• Excellent planner, organizer, and communicator
• 2-3 years of Previous experience in ad trafficking, media coordination, or digital advertising operations preferred.
• Comfortable with ambiguity and strong relationship building skills in order to navigate complex and diverse project needs
• Entrepreneurial attitude, able to problem-solve autonomously within uncertain project environments
• Discipline to meet their commitments and ensure team members meet theirs
• Demonstrate positive, mature and professional behavior with a “can-do” attitude
• Experience with common project management tools (MS Project, Jira, Confluence, Smartsheet) and corporate/cloud systems (Box, Google Apps etc.)
• Familiarity with advertising industry standards, guidelines, and best practices.
• Relevant university or college training
• 2+ years of relevant working experience in advertising, media or related fields
• Excellent verbal, written and communication skills
• Enjoy working in a fast-paced, challenging, and rewarding environment

Additional information

Salary

Transparency matters to us. The salary range for this position is CAD $60,000 - CAD $65,000 per year. Actual compensation within this range will be based on a variety of factors, including relevant experience, knowledge, skills, and applicable certifications. This range reflects what we reasonably expect to offer based on current market data.

AI Use

We use artificial intelligence (AI) tools to support parts of our hiring process, such as reviewing applications or analyzing resumes. These tools assist our recruitment team but never replace human decision-making. We believe in a human-first approach, where your experience and potential are recognized by people.

Publicis Canada is committed to building a diverse workforce representative of our community. We encourage and are pleased to consider all qualified candidates, without regard to race, colour, citizenship, religion, sex, marital / family status, sexual orientation, gender identity, aboriginal status, age, disability or persons who may require an accommodation, to apply. If you require a specific accommodation please contact Human Resources.