Toyota and Lexus Brand Manager

Toyota Canada Inc.; Markham; Hybrid; CAD 108,000 - 138,000; Full time

Benefits offered by this job

Health and dental benefits

Pension plan with matched contribution

Associate vehicle discount program

Tuition reimbursement

Fitness reimbursement

Job summary

Toyota Canada Inc. is seeking a Toyota and Lexus Brand Manager in Canada to lead cross-functional initiatives with TCI sales, marketing, and executive teams.

This role focuses on data-driven strategies to boost sales, market penetration, and program effectiveness across monthly incentive structures. You will manage end-to-end communications, dealer relations, and regional/national presentations while guiding a team and collaborating on head office projects.

Qualifications

• University degree in a business-related field.
• Strong analytical skills with the ability to gather insights from data and recommend solutions.
• 5+ years of relevant work experience in the automotive industry.
• Automotive financing/captive finance experience is preferred.
• Understanding of automotive finance business and dealership financial services and products and operations.
• Excellent relationship management skills with the ability to adapt and work with all levels of the organization and external partners.
• Proven leadership skills with the ability to engage and develop team members.
• Strong software skills, including Excel and PowerPoint.

Responsibilities

• Lead and manage the relationship with Toyota Canada Inc.
• Build strong relationships, ensuring effective communication and excellent distributor satisfaction.
• Drive the analysis of insights from program data and recommend solutions to increase sales and market penetration.
• Manage month-end programs and publish program materials (Rates / LEV’s / Loyalty Offers).
• Oversee relationships with distributor partners (Toyota & Lexus) for monthly programs and data analytics.
• Oversee TFS’s digital/web content and resolve issues with implementation solutions.
• Publish all corporate communications related to TCI dealer bulletins and communications.
• Prepare communications and present to TCI executive teams at quarterly and ad-hoc meetings.
• Prepare Regional and National Dealer Advisory Board presentations and participate in National Dealer Meetings.
• Oversee Lease Renewal Program and participate in the Lease Renewal Committee.

Skills

Strong analytical skills

Relationship management

Leadership

Negotiation & facilitation

Written and verbal communication

Education

University degree in business-related field

Tools

Excel

PowerPoint

Job description

Job Description Toyota and Lexus Brand Manager

About Toyota Financial Services

Toyota Financial Services (TFS) provides retail, leasing and dealer financing services to Toyota and Lexus dealerships and customers across Canada. TFS is a member of Toyota Financial Services Corporation (TFSC), a wholly owned subsidiary of Toyota Motor Corporation in Japan with the Canadian operation headquarters in Markham, Ontario.

What Sets Us Apart? At Toyota Financial Services (TFS), you will help create best in class customer/dealer experiences in an innovative, collaborative and team-focused environment. TFS is an important part of the Toyota family, an award-winning global company, recognized worldwide for our technological leadership and superior standards of quality, continuous improvement, and environmental responsibility.

TFS currently has an exciting full-time permanent position as the Toyota and Lexus Brand Manager, reporting to the National Manager, Sales and Marketing in the Dealer Services Department. The successful candidate establishes a strong working relationship with TCI’s sales, marketing, and executive teams, communicates results effectively, promotes new initiatives, and oversees the administration of their monthly incentive programs. The role takes a data driven approach to recommending solutions to increase TFS sales and penetration as it relates to the Toyota and Lexus Brands.

What You’ll Be Doing:

• Lead and manage the relationship with TCI.
• Build strong relationships, ensuring effective communication and excellent distributor satisfaction.
• Drive the analysis of insights from TCI program data and recommend solutions to increase sales and market penetration.
• Manage TFS’ month-end programs, including overseeing the publishing of program materials (Rates / LEV’s / Loyalty Offers.)
• Manage the relationship with distributor partners (Toyota & Lexus) as it relates to monthly programs, loyalty offers, accessories, data analytics and month end reporting.
• Oversee TFS’ digital/web related content inclusive of investigating the source of web related issues and once identified, providing solutions for implementation.
• Manage & publish all corporate communications related to TCI dealer bulletins and communications.
• Prepare communications and present to TCI executive teams at quarterly and ad-hoc meetings.
• Prepare Regional and National Dealer Advisory Board presentations, speeches and participate in TCI National Dealer Meetings.
• Oversee the TFS Lease Renewal Program and participate in the Lease Renewal Committee.
• Administer the Lease End Letter program and Customer Retention Tool, working with the vendor to develop enhancements to support the Lease Renewal Program.
• Manage, engage, and develop team members and future leaders.
• Support head office projects and initiatives as required.

What You’ll Bring:

• University degree in a business-related field
• Strong analytical skills with the ability to gather insights from data and recommend solutions.
• 5+ years of relevant work experience in the automotive industry.
• Automotive financing/captive finance experience is preferred.
• Understanding of automotive finance business and dealership financial services and products and operations.
• Excellent relationship management skills with the ability to adapt and work with all levels of the organization and external partners.
• Proven high-level skills in negotiation, consultation, and facilitation, along with effective written and oral communication abilities suited for a complex stakeholder environment.
• Demonstrated leadership skills with the ability to engage and develop team members.
• Proactive and innovative with a strong sense of ownership and perseverance to overcome challenges.
• Strong software skills, including Excel and PowerPoint.

What We’ll Bring:

• A work environment built on teamwork, flexibility, and respect.
• Competitive salary including bonus.
• Health and dental benefits effective immediately.
• Company pension plan with matched contribution.
• Associate vehicle discount program.
• Professional growth and development programs to help advance your career, as well as tuition reimbursement.
• Fitness reimbursement.
• Competitive time off benefits.
• Great company culture-Respect for people and continuous improvement is at our core.
• Hybrid work environment (based on role requirements)

The anticipated annual base salary for this position is $108,265-138,100. The offered salary will be based on the candidate’s experience, knowledge, skills and qualifications.

What You Should Know:

Our success begins and ends with our people. We embrace diverse perspectives and value unique human experiences. We are proud to be an equal opportunity employer that celebrates the diversity of the communities where we live and do business. Applicants for our positions are considered without regard to race, ethnicity, national origin, sex, sexual orientation, gender identity or expression, age, disability, religion, or any other characteristics protected by law.

About Toyota in Canada

Toyota has a proud legacy of over 50 years of operating in Canada with three affiliated companies responsible for the manufacturing, sales and financing of Toyota and Lexus vehicles in Canada. These are Toyota Motor Manufacturing Canada, Toyota Canada Inc. and Toyota Financial Services. From exhilarating design and revolutionary manufacturing processes, to innovations in safety and connectivity, we’re building vehicles that make our roads safer, our communities cleaner and inspire our customers and employees to make the most of every journey. On this site you can view open positions for both Toyota Canada Inc. and Toyota Financial Services. For open positions at our Toyota Motor Manufacturing Canada plant located in Cambridge.

Toyota Canada Inc.

Toyota Canada Inc. (TCI) is responsible for the marketing, sales, distribution and customer service of Toyota and Lexus products and services across Canada. With our 287 dealer partners, we strive to deliver industry leading experiences for our customers. TCI’s head office is located in Toronto, with regional offices in Vancouver, Calgary, Montreal and Halifax, and Parts Distribution Centres in Toronto and Vancouver.

Toyota Financial Services

Toyota Financial Services (TFS) provides retail, leasing and wholesale financial services to Toyota and Lexus dealerships and customers across Canada. TFS is a member of Toyota Financial Services Corporation (TFSC), a wholly-owned subsidiary of Toyota Motor Corporation in Japan with the Canadian operation headquarters in Markham, Ontario. At Toyota Financial Services (TFS), you will help create best in class customer experiences in an innovative, collaborative and team focused environment. TFS is constantly seeking new ways to innovate by creating products and services that add value for our customers.

Toyota Motor Manufacturing Canada

Toyota Motor Manufacturing Canada (TMMC) is a world-class automotive facility with manufacturing plants located in Cambridge and Woodstock, Ontario. Having produced more than eight million vehicles, we are one of the largest Toyota Motor Manufacturing facilities in North America. Recent investments at its facilities in Ontario will allow for increased production of the top-selling Toyota RAV4 and RAV4 Hybrid models in addition to the Lexus RX 350 and RX 450H vehicles.