Toronto Paid Social Campaign Lead

MiQ; Toronto; Hybrid; CAD 55,000 - 65,000; Full time

Benefits offered by this job

Bonus + profit sharing

No copay benefits

25 vacation days

Inclusion Leave

Parental leave

RRSP matching

Wellness benefits

Flexible hybrid work

Virtual orientation

Job summary

MiQ in Toronto is seeking a Paid Social Media Specialist to plan, execute, and optimize paid social campaigns across platforms. You will monitor performance, deliver insights, and produce client reports while collaborating with cross-functional teams to meet objectives.

The role offers hybrid work in Toronto, with emphasis on data analysis, reporting, and continuous learning in a dynamic digital advertising landscape. Ideal candidates bring agency experience and a proactive mindset.

Qualifications

• Prior experience in an advertising agency environment.
• Hands-on experience executing and reporting on paid social campaigns.
• Strong analytical skills with the ability to interpret data and derive insights.
• Proficiency in Excel for data analysis and reporting.
• Excellent communication and collaboration skills, with the ability to work cross-functionally.
• Experience in a client-facing role is an asset.
• Strong troubleshooting skills with a structured, problem-solving mindset.
• Ability to manage multiple tasks and work both independently and within a team environment.
• Curious and proactive, with a passion for learning in a fast-evolving digital advertising landscape.
• Alignment with company values and culture.

Responsibilities

• Execute and manage paid social campaigns across platforms to achieve marketing objectives.
• Monitor campaign performance daily, ensuring accuracy, pacing, and timely delivery.
• Optimize campaigns based on performance data to meet and exceed client KPIs.
• Analyze campaign data to identify trends, insights, and actionable recommendations.
• Support the preparation of client reports, including weekly, monthly, and quarterly performance summaries.
• Collaborate and communicate effectively with internal teams and clients to ensure alignment and smooth execution.
• Contribute to trend analysis, testing roadmaps, and performance learnings across accounts.
• Maintain organized campaign documentation and ensure best practices are followed.

Skills

Analytical skills

Excel proficiency

Communication

Cross-functional collaboration

Client-facing experience

Problem-solving mindset

Multitasking

Curious & proactive learning

Tools

Excel

Job description

MiQ in Toronto is seeking a Paid Social Media Specialist to plan, execute, and optimize paid social campaigns across platforms. You will monitor performance, deliver insights, and produce client reports while collaborating with cross-functional teams to meet objectives.

The role offers hybrid work in Toronto, with emphasis on data analysis, reporting, and continuous learning in a dynamic digital advertising landscape. Ideal candidates bring agency experience and a proactive mindset.