As a Store Manager, you’ll be responsible for the total holistic omni customer experience in your store, ensuring high visual and commercial standards according to the store format, location, and global & regional strategies. You will lead the full store team to excel, creating an inclusive culture that promotes collaboration and entrepreneurial spirit. You’ll analyze sales data, follow up on results, and develop plans to optimize store performance.
A Day in the Life
Working at H&M means no two days are ever the same, but a typical day includes:
- Managing the total OMNI customer experience, ensuring visual and commercial standards are met
- Representing the H&M brand positively during all customer interactions
- Establishing, analyzing, and following up on sales and budget goals, creating plans to improve results
- Providing excellent personal customer service and guiding customers through fashion stories
- Promoting the Customer Loyalty App and sustainability initiatives
- Planning schedules in line with sales targets and activities
- Maintaining routines in fitting rooms and checkouts, including transactions, returns, and exchanges
- Identifying commercial opportunities and maintaining competitor awareness
- Managing store maintenance cost-effectively
- Handling administrative routines for people and operations
Fashion & Trend Awareness
- Keeping up with fashion trends, brands, competitors, and influencers
- Ensuring the team provides product and fashion knowledge during customer interactions
- Understanding the local area, customers, and fashion trends
Team & Development
- Managing talent and performance, including recruiting, onboarding, and developing staff
- Conducting performance evaluations and succession planning
- Sharing knowledge and skills with the team
- Collaborating with area and store leadership teams
- Planning and scheduling team activities
- Communicating regularly to motivate and inform staff
- Following procedures, routines, security, and legal requirements
- Participating in onboarding, training, and development programs
Retail Operations / Visual & Commercial Execution
- Maintaining a clean and tidy store environment
- Ensuring high-quality visual and product presentation
- Managing stock levels and providing input on allocation
- Supporting daily opening and closing routines
- Overseeing the full garment cycle and fitting room routines
- Maintaining in-store OMNI services and technology tools
- Ensuring consistent pricing signage and store standards
- Updating and maintaining back-of-house areas
Qualifications
Who You Are
- A strong leader who enjoys responsibility and team development
- Confident in coaching, communication, and analytical problem-solving
- Relevant leadership, retail management, and operations experience
- Experience working closely with a team
Why You’ll Love Working at H&M
- Valuing diversity and inclusion in the workplace
- Being part of a values-driven organization with a rich history
- Access to resource groups and networking opportunities
- An inclusive environment where you can be yourself
- Opportunities for career growth within a global community
- Comprehensive benefits supporting wellbeing
- Employee discounts at H&M and related brands
Additional Information
- This posting highlights key responsibilities; additional duties may be assigned.
We provide reasonable accommodations for applicants with disabilities. Contact us at https://hm.ethicspoint.com for assistance.
Inclusion & Diversity
H&M Group is committed to inclusive, diverse, and equitable workplaces. We consider all diversity aspects in our recruitment and aim for a fair process, avoiding unnecessary biases such as cover letters.
Company Description
At H&M, our purpose is to liberate fashion for the many, encouraging self-expression and creativity. We foster a culture of inclusion and belonging, seeking colleagues who share our values.