Social Media Manager

Formulafordlincoln; Burlington; Hybrid; CAD 50,000 - 60,000; Full time

Benefits offered by this job

Drug, Dental & Extended Health

Travel Insurance & AD&D

Employee Pricing on Vehicles

EAP (Employee Assistance Program)

Free Parking

Goodlife Membership Discount

Company Events

Job summary

Leggat Auto Group in Southern Ontario is seeking a Social Media Manager to develop and execute content strategies across multiple dealerships and Leggat National Leasing. The role focuses on short form content, multi-brand management, and growing the online profile of the business.

This hybrid position requires creating high-quality content for Facebook, Instagram, LinkedIn, TikTok, and more, plus collaborating with Marketing, Sales, and Customer Service to ensure consistent brand messaging and

Qualifications

• Post secondary degree or diploma in media, marketing or related field.
• Experience managing social media accounts; short form content creation a plus.
• Strong organizational, copywriting and professional communication skills.
• Knowledge of automotive brands is a plus.
• Existing portfolio of professional content is advantageous.
• Valid driver’s license and reliable transport required.

Responsibilities

• Develop and implement comprehensive social media strategies for Leggat dealerships and Leggat National Leasing.
• Create, curate, and manage high-quality content for Facebook, Instagram, LinkedIn, TikTok and more.
• Monitor, analyze, and report on social media performance metrics to optimize campaigns.
• Collaborate with Marketing, Sales and Customer Service to ensure cohesive brand messaging.
• Engage with online communities, responding to comments, messages, and inquiries promptly.
• Stay up to date with social media trends and platform updates.
• Manage social media advertising campaigns, including budget allocation and performance tracking.
• Coordinate influencer partnerships and brand collaborations.

Skills

Social media management

Copywriting

Communication

Content creation

Automotive brand knowledge

Portfolio management

Education

Post-secondary degree/diploma in media/marketing

Job description

Leggat Dealer Management Services Inc. | Social Media Manager | Opened on 07/21/2026 | Pay rate: $50000-60000 per year

Leggat Auto Group is looking for a Social Media Manager! This position will support the dealerships of Leggat Auto Group in short form content creation, multi-brand content management, and other social media strategies to grow the online profile of the business. This is a hybrid role, with some travel between dealership locations required.

Compensation : $50,000 - $60,000 Salary with bonus

About Us:

Established in 1922, Leggat Auto Group is a family-owned business with 12 dealerships across Southern Ontario. With over a century of experience, we are committed to providing exceptional automotive experiences to our community. Whether you're looking for your perfect vehicle, service, repairs, or parts, our team of over 600 dedicated employees is here to help you find solutions. At Leggat Auto Group, we value teamwork, passion, and ingenuity, and we are committed to providing a supportive and motivating environment for our employees to grow their careers.

Responsibilities:

• Develop and implement comprehensive social media strategies for both Leggat dealerships and Leggat National Leasing, ensuring consistent brand messaging and audience engagement.
• Create, curate, and manage high-quality, compelling content for various social media platforms, including but not limited to Facebook, Instagram, LinkedIn, TikTok, and emerging platforms.
• Monitor, analyze, and report on social media performance metrics to measure the effectiveness of campaigns, making data-driven recommendations for optimization.
• Collaborate with internal teams, including Marketing, Sales, and Customer Service, to ensure cohesive brand messaging and alignment with business objectives.
• Engage with online communities, responding to comments, messages, and inquiries promptly and professionally.
• Stay up to date with social media trends, platform updates, and industry best practices to keep Leggat Auto Group at the forefront of digital engagement.
• Manage social media advertising campaigns, including budget allocation, audience targeting, and performance tracking.
• Coordinate influencer partnerships and brand collaborations to expand reach and credibility.
  

Successful Candidates Possess:

• Post Secondary Degree or Diploma in Media, Marketing, or related field preferred
• Experience managing social media accounts, short form content creation experience an asset
• Strong organizational, copywriting, and professional communication skills
• Knowledge of automotive brands an asset
• Existing portfolio of professional content managed will aid your application
• Current valid drivers' licence and reliable means of transport required

Why Work for Leggat Auto Group:

• Career Growth Potential with 12 Dealerships and 600 Employees strong
  
• Drug, Dental and Extended Health Benefits
  
• Travel, Life Insurance and AD&D
  
• Consult+ Employee Assistance Program (EAP)
  
• Employee Recognition and Events
  
• Employee Pricing on Vehicle Purchases and Parts and Services
  
• Goodlife Membership Discounted Corporate Rate
  
• Free Parking
  
• Leggat Care Foundation, we support the communities in which we live and work
  
• We represent 80% of the Car Manufacturer Brands
  

Additional Information:

Our company proudly provides equal employment opportunities for all employees and applicants. We welcome and encourage applications from persons with disabilities. Accommodations are available upon request for candidates taking part in any aspect of the selection process.

We do thank all applicants in advance, but only those selected for an interview will be contacted. Thank you for your interest!