Social Media Coordinator

Socket.dev

Calgary

On-site

CAD 42,000 - 54,000

Full time

7 days ago

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Benefits offered by this job

Comprehensive Health & Dental Benefits

Company Pension Plan

Employee events and team activities

Professional development opportunities

Job summary

Kristian Electric Ltd. is seeking a creative Social Media Coordinator in Calgary to manage day-to-day content for our social channels. You’ll collaborate with the Marketing Lead to plan, shoot, edit, and publish engaging posts that showcase projects, products, and people.

You will foam a strong writer and skilled content creator who can develop short-form videos, captions, and graphics while visiting sites and events to tell our story online.

Qualifications

Education in Marketing, Communications or Digital Media is an asset.
Previous professional social media experience is an asset.
Experience with Canva, Adobe Creative Suite, CapCut and photography/videography is preferred.

Responsibilities

Manage Kristian Electric’s social media presence across Instagram, Facebook, LinkedIn, TikTok and YouTube.
Plan, create, schedule and publish content; maintain a content calendar.
Capture photos/videos, edit, and produce short-form videos and graphics.
Write engaging captions and collaborate with teams to source stories.

Skills

Creative

Photography & Videography

Written communication

Organized & self-motivated

Education

Marketing/Communications background

Tools

Canva

Adobe Creative Suite

CapCut

Social media scheduling tools

Job description

Location: Calgary, AB
Job Type: Full-Time

Company Overview

Join a Company That Has Been Lifting Industry Since 1964

Kristian Electric Ltd. is a proudly Canadian, family-owned business that has been serving Western Canada for over 60 years. We specialize in overhead cranes, hoists, welding equipment, material handling solutions, and industrial services, with branches across Alberta and Saskatchewan.

We’re looking for a creative and energetic Social Media Coordinator to join our Calgary team and help tell the Kristian Electric story.

If you enjoy creating content, taking photos and videos, editing Reels, writing captions and finding creative ways to make a company stand out online, this could be a great opportunity to start or grow your career in social media.

Position Summary

Reporting to the Marketing Lead, the Social Media Coordinator will focus on the day-to-day creation and management of content for Kristian Electric’s social media channels.

Social media and content creation will be the primary focus of this position, with opportunities to support other marketing initiatives and projects as needed.

You’ll work closely with the Marketing Lead to plan and create content, find stories throughout the company, capture photos and videos, edit content, schedule posts and help keep our social channels active and engaging.

This is a hands-on role. Some days you may be filming an overhead crane being installed. Other days you could be creating a Reel about our welding department, photographing a company event, helping with marketing materials or working with employees to turn a project into engaging social content.

Key Responsibilities

Social Media Management

Help manage Kristian Electric’s social media presence across Instagram, Facebook, LinkedIn, TikTok and YouTube.
Plan, create, schedule and publish social media content.
Help maintain the company social media content calendar.
Monitor comments, messages and engagement.
Identify social media trends and new content opportunities.
Track basic social media performance and identify what content is performing well.
Help maintain a consistent brand voice and visual presence across social channels.

Content Creation

Capture photos and videos of projects, products, employees, events and day-to-day life at Kristian Electric.
Create short-form video content, including Reels and TikToks.
Edit photos and videos for social media.
Create social media graphics using Canva, Adobe Creative Suite or similar tools.
Write engaging captions and social media copy.
Work with employees to turn their knowledge, projects and accomplishments into engaging content
Visit different departments, job sites and occasionally other Kristian Electric locations to capture photos, videos and other content.

Marketing Support

While social media and content creation will be the primary focus, you’ll also support the Marketing team with other projects and initiatives as needed.

Create social media and marketing assets that support company campaigns.
Promote distributor programs and seasonal promotions.
Support recruitment and employer branding initiatives.
Assist with trade shows, sponsorships, company events and community initiatives.
Assist with digital and print marketing materials, including advertisements, flyers, product promotions, internal communications and event materials.
Support showroom merchandising and branch branding initiatives.
Help maintain a consistent and professional Kristian Electric brand across marketing materials and channels.
Work with the Marketing Lead to support company marketing campaigns and other creative projects.
Support other reasonable marketing-related duties and projects as needed.

Collaboration

Work closely with employees from all departments to identify stories and marketing opportunities.
Help develop a simple content request process that encourages employees to submit ideas, project photos, and success stories.
Support marketing initiatives across all Kristian Electric branches.
Coordinate with branch teams to plan and capture content for new products, services, and events.
Build relationships across the company to encourage ongoing content creation.

You should be:

Creative and genuinely interested in social media and content creation.
Comfortable taking photos and filming video.
Comfortable approaching and working with different people to create content.
A strong writer and communicator.
Organized and able to manage a regular posting schedule.
Familiar with Instagram, Facebook, LinkedIn, TikTok and YouTube.
Willing to learn about the industry, products and services.
Able to work independently while collaborating with the Marketing team.
Comfortable working in office, shop and industrial environments when capturing content.
Hold a valid Class 5 driver’s licence and be comfortable travelling occasionally to other Kristian Electric branches, job sites, trade shows and company events to capture content and support marketing initiatives.

Education & Experience

Education or training in Marketing, Communications, Digital Media, Graphic Design or a related field is an asset, but not required.

Previous professional social media experience is an asset, but we welcome entry-level applicants.

Experience with any of the following is considered an asset:

Canva
Adobe Creative Suite
CapCut or other video editing software
Photography and videography
Social media scheduling tools
Creating Reels, TikToks or other short-form video content
Managing social media accounts for a business, organization, school project or personal brand

Have a portfolio, social media account or school project that shows what you can create? We’d love to see it.

Why Join Kristian Electric?

At Kristian Electric, our people are our greatest asset. We believe in supporting our employees, encouraging new ideas, and providing opportunities for professional growth.

We offer: