Social Media Consultant

Canadian Tire Financial Services; Toronto; Hybrid; CAD 53,000 - 88,000; Full time

Benefits offered by this job

Comprehensive benefits

Retirement programs

Performance incentives

Continuing Education Programs

Career growth opportunities

Job summary

Canadian Tire Financial Services is seeking a Social Media Consultant to craft engaging content and analyze performance across CTR and HBC channels. You’ll collaborate with internal teams and agencies to drive the day-to-day content calendar.

The role involves community management support, content adaptation, and occasional events participation to produce timely social content. Strong analytics and communication skills are essential.

Qualifications

• Bachelor's or Master's degree in marketing, communications, public relations or equivalent training.
• 2–4 years work experience in Social Media.
• Strong attention to detail with metrics tracking.
• Ability to interpret analytics to find opportunities.
• Excellent written and verbal communication skills.
• Able to work independently with tight deadlines and adapt to change.

Responsibilities

• Support execution of organic social content on CTR and HBC channels.
• Collaborate with teams and agencies to manage daily content calendar.
• Assist with community management: monitor comments, engage users.
• Create/adapt content for social channels and partnerships.
• Attend photoshoots/events for real-time social content when needed.
• Lead performance analysis and reporting to shape strategy.

Skills

Social Media

Content creation

Analytics

Community management

Team collaboration

Written & verbal comms

Education

Bachelor's or Master's in marketing/communications/PR

Tools

Sprout Social

LinkTree

Canva

CapCut

Job description

Social Media Consultant# Careers## Social Media ConsultantApply: Toronto, ON: Full time: Posted Yesterday: End Date: November 23, 2026 (12 days left to apply): JR163478**What You’ll Do:** We are seeking a highly motivated and skilled Social Media Consultant to join our growing team. As a Social Media Consultant, you will play a vital role in creating engaging content, analyzing performance, and supporting various internal teams. You will have the opportunity to interact with influencers, and other key stakeholders, supporting the execution of social media for Canadian Tire and HBC. If you are passionate about Social Media, enjoy working collaboratively with diverse teams in a fast-paced environment, we would love to hear from you! Join us as a Social Media Consultant and help shape our brand's online presence. * Support the Social Media Assistant Manager in executing strategic plans for organic social content on both CTR and HBC social channels, collaborating with internal teams and agencies to build and execute the day-to-day content calendar (briefing, content review, production, publishing).* Support the Assistant Manager in ensuring smooth workflow and communication across the team and with internal/external agencies.* Support with community management as needed, including monitoring comments and tags, engaging with user-generated content, and sharing relevant content.* Assist in the creation and adaptation of content for social channels, including reactive opportunities and planning content for partnerships, promotions, and community impact initiatives.* You will occasionally have to attend photoshoots or events and create real-time, agile social content, using tools like Canva, (some afterhours/weekend work is required – less than 10% of time)* Collaborate cross-functionally with key partners (e.g., sports partnerships, community impact teams, PR, Merchandising, Brand, Customer Service).* Lead performance analysis and reporting, helping to shape strategy, channel development, and organic content based on data-driven insights.**What You Bring:*** Bachelor's or Master’s degree in marketing, communications, public relations or equivalent training* 2-4 years work experience in Social Media* Strong attention to detail with the ability to track relevant metrics and identify insights* Ability to interpret analytics and digital customer engagement metrics to find opportunities* Customer-focused individual, with exceptional written and oral communication skills* Can work independently with the ability to work with tight deadlines and adapt to change* Ability to collaborate with cross-functional teams from across the organization (PR, Merchandising, Brand, Customer Service, Community/Impact teams)* Familiar with community management/social moderation* Knowledge of Social Media platforms and back-end execution* Content creation & best practices by platform* Experience with social media management programs (e.g. Sprout Social, LinkTree)* Experience with creative tools (e.g. Canva, CapCut)* Experience boosting posts/paid social media execution is an asset **Location**: Toronto, Ontario (Hybrid: In-office 4 days a week) We’re always looking for great talent! In addition to competitive pay, we offer:* Comprehensive benefits and retirement programs* Performance incentives, Continuing Education Programs* Other perks to support your well-being* Career growth opportunities and product discounts**Broadband Salary Range:** $53,000 – $88,000. Our typical *hiring range* is between $53,000 and $70,000. Salary decisions are also dependent on other factors such as your experience, industry benchmarks, internal equity and other role-specific requirements. For critical roles, the compensation offering will be reviewed to ensure alignment with market rate and conditions and the unique value you bring to the role.#LI-AK1This posting represents an existing vacancy within our organization.We may use artificial intelligence tools as part of our recruitment process to assist in the initial screening of resumes. All hiring decisions, including candidate evaluation, selection, and disposition, are made by human recruiters.