SEO Manager, Senior Living (Remote, Saskatoon)

Blacksmith Agency; Saskatoon; Remote; CAD 99,000 - 155,000; Full time

Job summary

Blacksmith Agency LLC is seeking an SEO Manager, Senior Living, to own search strategy for a portfolio of senior living clients. You’ll steer the technical roadmap, content priorities, and the ranking narrative when clients ask what moved the needle.

You’ll be the strategic voice at the table, making calls alongside writers and AI. You will lead technical SEO, keyword strategy, and AI-enabled search approaches, while coordinating with writers and external tools.

Qualifications

• 3+ years hands-on SEO experience with audits and fixes.
• Fluency with Search Console, GA4, Screaming Frog and Ahrefs or Semrush.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.

Responsibilities

• Own technical SEO: crawl, indexation, site speed, schema, site architecture.
• Define keyword strategy, on-page optimization and content priorities with writers/AI.
• Get clients found in AI search and traditional organic results.
• Build links, local search and multi-location SEO as needed.
• Report in GA4 and Search Console; plan quarterly roadmaps for clients.

Skills

Hands-on SEO

Fluent English

Agency experience

US client communication

SEO for multi-location businesses

Tools

Search Console

GA4

Screaming Frog

Ahrefs or Semrush

Job description

• Remote (USA, Canada, Latin America or South Africa)

Blacksmith Agency

• Marketing
• Full time
• Remote (USA, Canada, Latin America or South Africa)

Search only. Paid media is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As SEO Manager, Senior Living you own search for a book of senior living clients (senior living operators and home care agencies with many communities): the technical roadmap, the content priorities and the ranking story when the client asks what moved. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Technical SEO: crawl, indexation, site speed, schema and site architecture.
• Keyword strategy, on-page optimization and content priorities, with writers and AI producing the drafts.
• Getting clients found in AI search: Google AI Overviews, ChatGPT and Perplexity, alongside classic organic results.
• Links, local search and multi-location SEO where the client needs it.
• Reporting in GA4 and Search Console, and the quarterly roadmap for each client.

What You Bring

• 3+ years hands‑on in SEO: you have run the audits and made the fixes yourself.
• Fluency with Search Console, GA4, Screaming Frog and Ahrefs or Semrush.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.
• SEO for senior living or similar multi‑location businesses is a strong plus.