Senior Sales Account Manager, CPG (Advertising)

Amazon Inc.; Toronto; On-site; CAD 120,000 - 180,000; Full time

Job summary

Amazon Inc. in Canada is seeking a Senior Sales Account Manager for the CPG business.

You will manage complex advertiser goals, drive revenue, and nurture senior relationships, using data to inform strategic recommendations and cross-functional collaboration with Creative, Senior Sales, Product, and Retail teams. You will lead annual media strategies, develop growth plans, and leverage Amazon data to provide personalized recommendations that drive results.

Qualifications

• 7+ years of performance in a client facing role including digital marketing and analytics experience.
• Experience in consistently closing sales and generating revenues.
• Experience working with and influencing senior level stakeholders.

Responsibilities

• Be a knowledgeable partner and thought leader on Amazon Advertising solutions.
• Deliver the highest level of sales and customer service to some of the largest advertising clients in Canada.
• Develop strategies for long-term account growth and deliver through a Challenger-led sales approach.
• Retain and up-sell/grow full-funnel media revenue from existing advertisers.
• Independently develop annual media strategies for growth based on advertiser goals.
• Build agreements and frameworks to grow advertiser partnerships (Joint Business Plans, Account Planning).
• Develop campaign strategies and audience engagement recommendations.
• Evaluate success metrics and drive campaign performance using data.
• Perform in-depth data analysis to form actionable recommendations for advertising strategy.
• Educate advertisers on performance metrics, insights, and how to drive greater results.

Skills

Closing sales

Influencing stakeholders

Digital marketing analytics

Programmatic strategy

Sales strategy

Education

Bachelor's degree in Economics, Marketing, Advertising, Statistics, Engineering or Business; MBA is a plus

Job description

Amazon Advertising operates at the intersection of eCommerce and advertising, offering a rich array of advertising solutions. We partner with advertisers to reach Amazon customers on Amazon.ca, across our other owned and operated sites, on other high quality sites across the web, and on millions of devices. If you’re interested in joining a rapidly growing organization working to build a unique, world-class advertising group with a relentless focus on the customer, you’ve come to the right place.

We’re looking for a results oriented Senior Sales Account Manager on our CPG business who is passionate about partnering with our advertisers, educating them and helping to solve ambiguous business problems, mitigating risks before they become roadblocks.

As a Senior Sales Account Manager on our CPG business, you will manage and deliver against complex advertiser goals and problems to drive revenue and exceed revenue targets. You'll nurture senior customer relationships and create revenue opportunities from your advertisers. You’ll not only dive deep into data to understand trends, but also communicate the “why” behind results and make actionable recommendations to internal and external stakeholders. Additionally, you’ll be able to leverage Amazon’s proprietary data to provide strategic and personalized recommendations, influencing both your internal team and your external customer to facilitate them reaching their business goals. This role is highly collaborative, working with Creative, Senior Sales, Product, and Retail partners and will drive process improvement to gain efficiency and foster collaboration. The Senior Sales Account Manager’s extensive strategic digital expertise and influence is considered critical to unlocking greater value and impact for our advertisers.

Key job responsibilities

• Be a knowledgeable partner and thought leader on Amazon Advertising solutions
• Deliver the highest level of sales and customer service to some of the largest advertising clients in Canada
• Develop strategies for long-term account growth and deliver through a Challenger-led sales approach
• Retain and up-sell/grow full-funnel media revenue from existing advertisers
• Independently develop annual media strategies for growth based on overall advertiser goals and objectives
• Build agreements and frameworks to grow advertiser partnerships, e.g. Joint Business Plans, Account Planning, etc.
• Develop campaign strategies and audience engagement recommendations
• Evaluate success metrics and drive campaign performance using data
• Perform in-depth data analysis to form and deliver actionable recommendations for both short- and long-term advertising strategy
• Educate advertisers on performance metrics, insights, and how to drive greater results
• Work cross-functionally with other Amazon partners to drive incremental revenue and increase advertiser satisfaction
• Leverage AI tools to drive productivity enhancements for the Account Management organization
• Lead internal projects geared towards team upskilling and best-class Account Management practices

Basic Qualifications

• Experience in consistently closing sales and generating revenues
• Experience working with and influencing senior level stakeholders
• 7+ years of performance in a client facing role including digital marketing and analytics experience

Preferred Qualifications

• Experience conducting sophisticated and creative analysis of complex data and translate the results into actionable deliverables, messages, and presentations
• Experience working with technology teams and solving operational issues using technology
• Experience in programmatic strategy and implementation
• Experience in the advertising, media or agency landscape, and proven track record of reaching and exceeding sales revenue goals via new and existing business
• Experience with solution-selling methodologies
• Bachelors’ degree in Economics, Marketing, Advertising, Statistics, Engineering or Business; MBA is a plus
• CPG industry experience is a plus
• Experience in omni-channel marketing, display, online video, streaming TV, and/or search marketing
• Experience delivering presentations independently to VP level and above stakeholders
• Influence process improvement that scales broadly; inventing and simplifying within existing processes
• Excellent organizational, relationship-building, and communication (written and verbal) skills

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.

The base salary range for this position is listed below. As a total compensation company, Amazon's package may include other elements such as sign-on payments, restricted stock units (RSUs), and sales incentives (where applicable). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon offers comprehensive benefits including health insurance (medical, dental, vision, prescription, basic life & AD&D insurance), Registered Retirement Savings Plan (RRSP), Deferred Profit Sharing Plan (DPSP), paid time off, and other resources to improve health and well‑being. We thank all applicants for their interest, however only those interviewed will be advised as to hiring status.

CAN, ON, Toronto - 119,800.00 - 179,800.00 CAD annually