Senior Product Manager - Data Monetization

TextNow; Kitchener; On-site; CAD 125,000 - 150,000; Full time

Job summary

TextNow, a leading provider of free phone service, is seeking a Mobile Product Leader to develop and execute a First Party Data product strategy. This role involves leading a high-performance team, collaborating with various departments, and ensuring user-centric product development. The ideal candidate will have over 7 years of experience in ad tech ecosystems and a strong ability to influence stakeholders.

Benefits

Flexible work arrangements

Employee Stock Options

Unlimited vacation

Competitive pay and benefits

Parental leave

Wellness and L&D credits

Team events and company off-sites

Qualifications

• 7+ years of experience in monetizing customer data.
• Expertise in ad tech ecosystems and First Party Data.
• Proven ability to lead product lifecycle from concept to launch.

Responsibilities

• Develop and own First Party Data product strategy.
• Build and mentor a cross-functional team.
• Collaborate with various departments to optimize features.

Skills

Leadership

Data Analysis

Communication

Ad Tech Ecosystem Knowledge

User-Centric Approach

Experimentation

Job description

We believe communication belongs to everyone. We exist to democratize phone service. TextNow is evolving the way the world connects, driven by curious minds and an optimistic yet critical approach. We are the largest provider of free phone service in the nation and are just getting started. Join us in our mission to break down barriers to communication and facilitate free conversation for people everywhere.

What You Will Own :

1. Strategic Vision & Execution : Develop and own a clear First Party Data product strategy from conception to market, ensuring user privacy and compliance. You will have significant autonomy to influence company-wide priorities, outcomes, and revenue growth.
2. High-Performance Team Leadership : Build and mentor a cross-functional team, fostering a collaborative and results-driven environment where creativity and risk-taking are encouraged.
3. Partnering with the Pros : Collaborate with Engineering, Business Analytics, Data Science, Ad Sales, and Revenue Operations on selecting third-party verification, audience, and measurement partners.
4. Data-Driven Decision Making : Own key metrics and OKRs, develop experimentation plans, analyze results, and optimize features for maximum impact.
5. Voice of the Customer : Understand user and partner needs, advocate for a user-centric approach, and ensure product quality and impact on user experience and app performance.
6. Executive Partnerships : Manage stakeholder expectations and work closely with C-level executives to align with company strategy, shaping TextNow's future.

Who You Are :

1. Seasoned Mobile Product Leader with 7+ years of experience in monetizing customer data at scale.
2. A positive, energetic leader who promotes a sense of urgency and excitement.
3. An experimentation advocate who thrives in fast-paced environments.
4. Expertise in ad tech ecosystems, including gathering and measuring First Party Data, verification, engagement metrics, attribution, brand lift, and safety across ad networks and data brokers.
5. Deep technical understanding to design scalable monetization solutions for B2C and B2B.
6. Exceptional communicator capable of influencing stakeholders across all organization levels.
7. Proven ability to lead entire product lifecycle from concept to launch and optimization.
8. Bonus: Experience as a Data Analyst or Data Scientist transitioning into Product Management.

Salary Range: $118,260 - $189,220 (semi-monthly)

Our Values :

• People First
• No Brilliant Jerks
• Give a Damn!
• Challenge Accepted

Benefits, Culture, & More :

• Flexible work arrangements
• Employee Stock Options
• Unlimited vacation
• Competitive pay and benefits
• Parental leave
• Wellness and L&D credits
• Team events and company off-sites

Diversity and Inclusion :

At TextNow, we prioritize inclusion and aim to serve everyone. We believe diversity of thought and inclusion foster belonging and engagement. Our differences make us and our product great.

By submitting an application, you agree to our candidate policy regarding personal information.