Senior Product Manager - Partnerships, Segment Growth Marketing

Intello Technologies Inc.; Calgary, Vancouver; Remote; CAD 100,000 - 150,000; Full time

Job summary

A leading company is seeking a Senior Product Manager to enhance its partnership strategy within the Segment Growth Marketing team. The role involves managing consumer mobility partnerships, creating customer journeys, and optimizing marketing campaigns to drive engagement and conversion. This position offers a flexible work environment and significant opportunities for personal development.

Benefits

Flexible benefits plan

Generous pension matching program

Minimum 3 weeks of vacation

Opportunities for personal development

Community involvement initiatives

Qualifications

• Experience with sales and developing sales enablement materials.
• Strong project management track record.
• Comfortable with data analysis and spreadsheet utilization.

Responsibilities

• Lead development of partnership strategy.
• Accomplish customer engagement through tailored marketing.
• Optimize campaign performance and data insights.

Skills

Project Management

Data Analysis

Effective Communication

Sales Enablement

Customer Engagement

Education

University or college degree in Marketing or Business

Job description

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Senior Product Manager - Partnerships, Segment Growth Marketing

Location:

Toronto, ON, CA, M5J 2V5 Calgary, AB, CA Vancouver, BC, CA Toronto, ON, CA

Jobs by Category: Sales and Marketing

Job Function: Marketing

Status: Full Time

Schedule: Regular

Description

We’re looking for a dynamic marketer to join the Segment Growth Marketing team, under Mobility Solutions Growth Marketing! The Segment Growth Marketing team works hand-in-hand with organizations across Canada to provide their employees and customers with exclusive deals on mobility and home services. This team is dynamic, driven, fast-paced, and highly engaged. Together, we are responsible for driving profitable growth through strategic segments of TELUS Consumer Solutions. Our team has direct responsibility and supporting leadership for all ‘4 Ps’ of the marketing mix to drive our business objectives.

Here’s what we will accomplish together:

The Senior Product Manager will lead the development of our partnership strategy by supporting tailored marketing tactics to drive growth within market segments and partnerships. You will be identifying innovative ways to attract and convert new TELUS customers, through thoughtfully crafted customer journeys. You will drive campaign excellence, optimizing customer engagement and conversion. You will go deep into analytics and contribute meaningfully to our long term growth strategy of the team.

What you’ll do as Senior Product Manager, Partnerships

• Manage consumer mobility partnership strategy and portfolio of partners
• Develop end to end customer engagement and prospecting journeys, ensuring seamless customer experiences engagement
• Create thoughtful campaigns for various customer segments, driving engagement and conversion
• Carry out data analysis and KPI tracking, monitoring the success of programs and pivoting based on data insights
• Track performance for TELUS & Koodo partnerships including partnership value and campaign performance to help optimize strategies
• Support campaign and go-to-market activities to execute 1:1 marketing campaigns through internal channels and external partners
• Develop strong cross functional relationships with key internal partners including sales, pricing operations and product
• Create sales enablement material to drive partner engagement in key segments

#LI-REMOTE

Qualifications

What you bring

• You have experience working with sales and developing sales enablement materials
• You are comfortable with spreadsheets and gaining insights from data
• You have excellent project management skills, taking something from an idea to launch
• You have a bias for action to get deliverables completed
• You thrive in change and ambiguity, handling shifting demands with ease
• You are naturally curious and have a drive to deeply understand our business and seek out new areas of opportunity
• You’re transparent, reliable and have a positive attitude
• You’re a persuasive communicator who is clear, concise and articulate in all aspects of communication.
• You’re a self-starter who thrives in a fast paced, changing environment, has a strong sense of ownership, and is excited to contribute to a fun and collaborative work environment

Skill and experiences

• Develop persona based customer journeys and marketing strategies
• B2B experience, including external partner relationship management, preferred
• University or college degree in Marketing or Business

Don’t have everything you think we need for ‘what it takes’? Don’t let that dissuade you! Attitude, motivation, and a willingness to learn and collaborate are the most important things we are looking for. So now if you think you have what it takes, please apply

What WE Give Back to YOU:

• Opportunity to show your stuff and be recognized and rewarded for excelling
• Highly-engaged, dynamic and collaborative environment
• Opportunities for personal development through training, networking and career development
• Organization that continuously supports you giving back to the community you live in
• Competitive compensation and benefits
• Place that embraces our core values: spirited Teamwork, courage to Innovate, embrace Change and initiate Opportunity, and a passion for Growth

Please note - You can be located anywhere in Canada, but you'll need to work Eastern Time zone hours.

Salary Range: $100,000-$150,000

Performance Bonus or Sales Incentive Plan: 15%

Actual total compensation will be determined based on factors such as knowledge, skills, performance and experience. In addition, TELUS offers rewarding benefits, which may vary per job function, such as:

• Comprehensive total rewards package highlighting competitive salary and bonus structures, minimum 3 weeks of vacation, and flexible benefits plan to meet the needs of you and your family
• Flexibility to work in-office, virtually or a combination of both, based on the role's requirements
• Generous company matched pension and share purchase programs
• Opportunity to give back to communities in which we work, live and serve
• Career growth and learning & development opportunitiestodevelop your skills
• And much more …

Please note that the compensation shown in the job postingmay be subject to change in 2025.

A bit about us

We’re a people-focused, customer-first, purpose-driven team who works together every day to innovate and do good. We improve lives through our technology solutions and foster a culture of innovation that empowers team members to solve complex problems and create remarkable human outcomes in a digital world.

You’ll find our engaging, high-performance culture personally fulfilling, professionally challenging, and financially rewarding. We’re committed to diversity and equitable access to employment opportunities based on ability. Your unique contributions and talents will be valued and respected here. When you join our team, you’re helping us make the future friendly.

Note for Quebec candidates: if knowledge of English is required for this position, it is because the team memberwill be asked, on a regular basis, to interact in English with external or internal parties or to use English applications or software as part of their tasks.

Sales and Marketing

Help us, help our customers make a real connection

We are honoured to be recognized

$14.7 billion
TELUS’s annual revenue

$4.8 billion
The brand value that TELUS brings

12
Consecutive years our annual dividend payment has increased

Accessibility

TELUS is proud to foster an inclusive culture that embraces diversity. We are committed to fair employment practices and all qualified applicants will receive consideration for employment.

We offer accommodation for applicants with disabilities, as required, during the recruitment process.