Senior Product Education Copywriter — Hybrid & Impact

Lululemon Athletica Inc.; Vancouver; Hybrid; CAD 88,000 - 116,000; Full time

Benefits offered by this job

Extended health and dental benefits

Mental health plans

Paid time off

Savings and retirement plan matching

Parenthood top-up

Development course offerings

Job summary

lululemon Athletica Inc. is seeking a Senior Product Education Copywriter to translate complex product details into clear, on-brand education content for guests across retail and e-commerce.

You’ll partner with cross-functional teams to capture product intent, craft Why We Made This descriptions, and mentor others to strengthen storytelling. A strong portfolio and technical writing expertise are required.

Qualifications

• Bachelor’s degree or equivalent in a related field (e.g. English, creative writing, journalism, marketing, etc.) required.
• Expert-level technical writing skills, grammar, syntax, and punctuation; experience with style guides.
• Experience adapting copy for print and e-commerce; SEO best practices.
• Proven ability to ideate, communicate, develop, and deliver final product independently or in teams.
• Strong proficiency with content management systems and spreadsheets.

Responsibilities

• Write clear, persuasive, and technically accurate copy for seasonal product descriptions and other assets.
• Proof seasonal artworks for packaging; collaborate on packaging hierarchies with managing editor.
• Translate nuanced product terminology into clear language for guests in store and online.
• Mentor and train team members; review and edit work as needed.
• Lead cross-functional collaborations; present proposals to peers and leaders.
• Maintain accurate content in internal systems; support go-to-market calendars.

Skills

Copywriting

Product education writing

SEO best practices

Editing

Content management systems

Communication skills

Mentorship

Go-to-Market planning

Education

Bachelor’s degree or equivalent in English/related field

Tools

Flex PLM

Miro

Office Suite

Excel

Job description

lululemon Athletica Inc. is seeking a Senior Product Education Copywriter to translate complex product details into clear, on-brand education content for guests across retail and e-commerce.

You’ll partner with cross-functional teams to capture product intent, craft Why We Made This descriptions, and mentor others to strengthen storytelling. A strong portfolio and technical writing expertise are required.