Senior Paid Search Lead: Strategy & Growth

Monks

Toronto

Hybrid

CAD 94,000 - 110,000

Full time

14 days+

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Job summary

Monks is hiring a Sr. Account Manager, Paid Search to drive KPI improvements and develop cutting-edge strategies for client goals.

You will manage strategy, execution, and strong client relationships across Google and Bing campaigns for B2B, lead gen, and ecommerce clients. You will lead integration of Performance Max, optimize product feeds, and communicate results with compelling storytelling and visuals.

Qualifications

2+ years of direct paid search client management including strategy development, execution & client relationships.
Strong numerical and data analysis skills with Excel/Google Sheets.
High attention to detail and accurate execution.
Performance Max experience is a must.
Hands-on product feed management and shopping campaigns is a plus.
Strong communication on calls and in writing.
Proactive, innovative, and collaborative team player.
4-year college degree or equivalent work experience.

Responsibilities

Develop and execute paid search strategies aligned with client goals.
Build and optimize Google and Bing campaigns for B2B, lead generation, and ecommerce clients.
Monitor and analyze trends in client KPIs.
Test keywords, ad copy, landing pages, and campaign types to drive results.
Present performance results and strategy recommendations to clients with clear buy-in.
Create quarterly business reviews and client-facing presentations.
Delegate work to junior team members and provide direction.
Stay current on SEM industry trends and participate in internal meetings.