Senior Paid Media Buyer and Strategist

MVR Digital; Canada; Remote; CAD 60,000 - 120,000; Full time

Job summary

MVR Digital is seeking a Senior Paid Media Buyer and Strategist to oversee paid media strategies across various platforms. This senior position involves client leadership, data analysis, and leading a media buying team in a flexible remote environment. The ideal candidate will have extensive experience in digital marketing, managing substantial budgets, and delivering performance-driven campaigns.

Benefits

Potential quarterly bonuses based on performance

Qualifications

• 5+ years in digital marketing and media buying with large budgets.
• Experience leading high-performance teams.
• Proven capability to manage cross-channel strategies.

Responsibilities

• Oversee paid media strategy and execution across digital platforms.
• Manage client relationships and present actionable insights.
• Lead and mentor media buying teams.

Skills

Digital marketing

Client leadership

Performance marketing

Strategic recommendations

Data analysis

Education

Bachelor's degree in Marketing or Communications

Tools

GA4

Looker Studio

Meta Business Manager

Job description

2 days ago Be among the first 25 applicants

Get AI-powered advice on this job and more exclusive features.

Are you a seasoned strategist passionate about performance marketing, client leadership, and innovative storytelling? Do you excel at bridging the gap between technical execution and client-facing strategy? MVR Digital is seeking aSenior Paid Media Buyer and Strategistto oversee paid media strategy, planning, execution, and optimization across Google, Meta, TikTok, LinkedIn, and more.

This senior role will serve as the primary media point of contact for key client relationships, ensuring campaigns align with business goals and exceed performance expectations. You’ll also lead and mentor a team of media buyers, turning complex data into clear insights and actionable recommendations.

About MVR Digital

MVR Digital is a leading performance marketing agency with offices in NYC, Chicago, and Denver. We partner with emerging brands to accelerate profitable online growth and were recognized as one of Adweek’s Fastest Growing Agencies in 2023. Our team delivers cutting-edge strategies across Meta, Google, Microsoft, TikTok, Connected TV, email marketing, and more—all in a flexible, remote work environment that values innovation and client success.

Our Values

• Entrepreneurial Mindset:Own your initiatives with passion and accountability.
• Thought Leadership:Drive proactive insights and innovation.
• Data-Driven, Human-Centric:Balance analytics with impactful decision-making.
• Ecstatic Client Success:Build trusted partnerships that deliver transformative outcomes.
• Simplicity in Execution:Streamline for maximum impact.
• Outcome Ownership:Adapt and pivot to champion results.

Key Responsibilities

• Develop and execute integrated paid media strategies aligned with client goals, KPIs, and budgets.
• Act as senior media advisor in client meetings, presenting strategy, results, and actionable recommendations.
• Translate technical media data into clear business insights.
• Collaborate on campaign planning, creative briefs, timelines, and budgets.
• Identify risks and underperformance early, managing client expectations proactively.
• Lead quarterly/monthly business reviews to recap wins and plan next steps.

Team Leadership & Executional Oversight

• Directly manage and mentor all media buyers, offering guidance and feedback.
• Review campaign plans, troubleshoot issues, and ensure top performance.
• Step in to support tactical execution as needed.
• Conduct regular 1:1s to maintain alignment and accountability.
• Collaborate closely with brand strategists, creatives, and analysts.
• Monitor pacing, budgets, and testing across channels.
• Oversee campaigns across SEM, paid social, and programmatic platforms including Google, Meta, YouTube, TikTok, LinkedIn, Microsoft, and others.
• Guide creative testing, messaging alignment, and full-funnel execution.
• Support tracking infrastructure, attribution tools, pixel/tag setup, and analytics.
• Utilize GA4, Looker Studio, Meta Business Manager, and native platform tools for data-driven decisions.
• Analyze data by audience segments, keywords, placements, and creative to optimize performance.

Qualifications

• 5+ years in digital marketing, strategic client success, or media buying, managing large budgets ($500,000/month+) and cross-channel strategies.
• Bachelor’s degree in Marketing, Communications, or related field.
• Proven leadership skills managing high-performance teams.
• Expertise in SEM, paid social, attribution models, and analytics platforms (GA4, Looker Studio).
• Exceptional communicator able to translate data into strategic recommendations.
• Experience thriving in a remote, fast-paced environment.

Location & Compensation

• Location:Remote
• Employment Type:Full-Time and Part-Time; Contract
• Compensation:Negotiable
• Benefits:Potential quarterly bonuses based on performance

Please apply here: https://mvrdigital.bamboohr.com/careers/53?source=aWQ9MTg%3D

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Contract

Job function

• Job function

  Marketing and Sales

• Industries

  Advertising Services

Referrals increase your chances of interviewing at MVR Digital by 2x

Toronto, Ontario, Canada $60,000 - $120,000 2 weeks ago

Digital Media - Associate Director, Project Management

Digital Media - Associate Director, Project Management

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.