Senior Meta Ads Strategist and Media Buyer (Client-Facing)

MVR Digital; Toronto; Teletrabalho; CAD 168 000 - 253 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

PTO

Paid holidays

Flexible Fridays

Remote-first collaboration

Quarterly bonus

Resumo da oferta

MVR Digital, a remote-first performance marketing agency, seeks a Senior Meta Ads Strategist and Media Buyer to own Meta strategy and execution for premium DTC accounts. You will build, test, and scale campaigns, defend strategy on client calls, and keep accounts organized in a fast-paced environment.

The ideal candidate has 4+ years in paid social, manages high-spend Meta accounts, and demonstrates strong client-service instincts and cross-channel knowledge.

Qualificações

• 4+ years of hands-on paid social at an agency or high-growth brand.
• Personally owned Meta budgets of $300K+ per month on at least one account, with documented efficiency gains.
• Deep Meta expertise: Advantage+, CBO, signal quality, CAPI, and incrementality.
• DTC or e-commerce ownership. Premium or luxury AOV experience is a strong differentiator.
• A track record of managing several high-spend accounts at once without anything slipping.
• Strong client service instincts: respond quickly, set expectations early, and stay calm under pressure.
• Working Google Ads knowledge. You can speak to it credibly.
• GA4, Looker Studio, Shopify, and attribution fluency.
• Fluent, confident English and strong client communication. This role is client-facing.
• Comfortable in a fast-moving remote environment where priorities change.

Responsabilidades

• Own Meta strategy and daily execution across accounts: build, structure, budget pacing, testing, and scaling.
• Manage $100K+ per month in Meta spend per account against MER, ROAS, and CPA targets.
• Change course quickly when performance or client requests shift, and explain changes and reasoning.
• Keep every account organized: naming conventions, change logs, and pacing you can show on demand.
• Configure and QA tracking: pixel, CAPI, event quality, catalog, and feed health.
• Run structured creative testing and connect creative performance to in-platform decisions.
• Support Google, TikTok, and other channels and advise on cross-channel budget allocation.
• Lead the Meta portion of client calls with clear recommendations and rationale.
• Respond to clients promptly and professionally, including when the news is bad.

Conhecimentos

Paid social

Meta Ads

Client service

Budget pacing

Analytics

Cross-channel

Ferramentas

GA4

Looker Studio

Shopify

CAPI

Attribution

Descrição da oferta de emprego

Senior Meta Ads Strategist and Media Buyer (Client-Facing)

Job Overview

MVR Digital is hiring a Senior Meta Ads Strategist and Media Buyer to own Meta strategy and execution for a small portfolio of our largest premium and luxury DTC accounts. You will be in Ads Manager daily building, testing, and scaling campaigns. You will also set the strategy and defend it on client calls.

Agency work moves fast. Priorities shift mid-week, platforms change without warning, and a client can ask for a new direction on a Friday. We need someone who adjusts quickly, keeps their accounts organized while doing it, and keeps clients feeling looked after the whole way through.

About MVR Digital

MVR Digital is a performance marketing agency working with premium and luxury DTC and e-commerce brands to grow profitably online. Adweek named us one of the Fastest Growing Agencies. We work across Meta, Google, TikTok, and Connected TV, plus email, creative, and landing pages. The team is fully remote, direct, and focused on results.

Our Values

• Act Like an Owner
• Clarity over Complexity
• Serve Clients’ Best Interest
• We Win Together, We Lose Together
• Data-Informed, Human-Led

What Success Looks Like

Your mission is to run 2 to 4 client accounts, each spending $300K+ a month on Meta, so that performance moves toward target without leadership in the daily details. In your first year:

• By month 4, 80% or more of your accounts are green against their monthly goals
• Zero client-seen launch errors each quarter
• Every test closes with a written verdict in the change log
• By month 3, fewer than 2 media questions a month reach leadership from your clients
• Clients get a clear answer on urgent requests the same business day

What You Will Do

• Own Meta strategy and daily execution across your accounts: build, structure, budget pacing, testing, and scaling
• Manage $100K+ per month in Meta spend per account against MER, ROAS, and CPA targets
• Change course quickly when performance, a client request, or the platform shifts, and tell the client what changed and why
• Keep every account organized: clean naming, current change logs, documented tests, and pacing you can show at any time
• Configure and QA tracking yourself: pixel, CAPI, event quality, catalog, and feed health
• Run structured creative testing. Brief creative, critique what comes back, and connect creative performance to your in-platform decisions
• Support Google, TikTok, and other channels where they affect your accounts, and hold a point of view on cross-channel budget allocation
• Lead the Meta portion of client calls. Explain performance clearly, bring a recommendation, and push back when a request will not serve the client
• Respond to clients promptly and professionally, including when the news is bad

What We Are Looking For

• 4+ years of hands‑on paid social at an agency or high‑growth brand
• Personally owned Meta budgets of $300K+ per month on at least one account, with documented efficiency gains
• Deep Meta expertise: Advantage+, CBO, signal quality, CAPI, and incrementality
• DTC or e‑commerce ownership. Premium or luxury AOV experience is a strong differentiator
• A track record of managing several high‑spend accounts at once without anything slipping
• Strong client service instincts: you respond quickly, set expectations early, and stay calm under pressure
• Working Google Ads knowledge. You do not need Google depth, but you can speak to it credibly
• GA4, Looker Studio, Shopify, and attribution fluency
• Fluent, confident English and strong client communication. This role is client‑facing
• Comfortable in a fast‑moving remote environment where priorities change

Role Details

• Full-time independent contractor
• Fully remote. Based in the US or Canada, with overlap with EST time zones for client calls

Perks

• Paid time off
• Paid company holidays
• Flexible Fridays
• Remote‑first collaboration
• Quarterly bonus opportunities