Senior Media Planner Toronto, Ontario

GroupM; Toronto; On-site; CAD 70,000 - 90,000; Full time

Job summary

A leading company in marketing communications is seeking a Senior Media Executive to develop client-specific media plans and manage relationships with clients and media partners. The role involves supervising junior staff and requires strong communication and planning skills. If you are detail-oriented and have a solid background in media planning, this is an exciting opportunity to contribute to a dynamic team.

Qualifications

• 3+ years’ experience in media planning.
• Solid understanding of online and offline planning.

Responsibilities

• Develop client specific media plans across all channels.
• Supervise and mentor junior staff members.
• Day to day client contact and relationship management.

Skills

Client Relationship Management

Time Management

Communication

Teamwork

Education

Post-secondary degree in Advertising and/or Marketing

Tools

Excel

PowerPoint

IMS

Infosys

COMBNavigator

ComScore

Nielsen

Job description

Job Title: Senior Media Executive

At EssenceMediaCom, we believe in People First, Better ResultsWe help people, brands and businesses unlock their growth potentialOur success is underpinned by our belief that if we invest in our people, we’ll deliver better results not only for our teams but for our clients.We’re a global company, so you’ll be working with teams and time zones from around the world. And we’ve won every international award and then some.There’s never been a more exciting time to be in marketing communications, with infinite choices and endless ways to communicate.

So, what are you waiting for?

OVERVIEW:

The Senior Media Executive is responsible for the development of client specific media plans across all media disciplines, providing supporting research and day-to-day client contact and servicing on assigned accounts. This person may also provide supervision and training to junior team members.

YOUR IMPACT:

Client Service

• Day to day client contact
• Responsible for carrying out client requests and assist projects for the group
• Develop and nurture relationships with clients, external agencies, and media partners

Leadership

• Successfully supervise the workflow of Media Executives and Associate Media Executives for the day to day running of the account, ensuring that tasks are completed on time, project status is monitored.
• Mentor and train junior staff members

Planning

• Responsible for the development of client specific media plans across all channels
• Provides interpretation of competition and other research data
• Implements the MediaCom Systems Thinking into plans
• Works with all internal resources including Investment, Finance and Strategy, and BI&A in carrying out the development of their plans and client service requirements
• Oversees all media accounting and administrative duties required on their assigned accounts including monthly media expenditure reports (BCR’s)
• Participate in clients’ plan presentations.

YOUR QUALIFICATIONS:

• Solid understanding of online and offline planning
• Proficiency with research tools i.e. IMS, Infosys, COMBNavigator, ComScore, Nielsen
• Strong client relationship management skills
• Demonstrated time management and multitasking skills
• Solid collaborative and team work oriented skills
• Excellent verbal and written communication skills
• Solid interpersonal skills
• Begin to develop presentation skills
• Detail oriented and able to meet tight deadlines
• Begins to understand the client’s business
• Detail, accuracy and mathematical competency a must
• Strong computer skills with a particular emphasis in Excel and PowerPoint
• Ability to manage and meet multiple demands within timeline

Education and Experience

• 3+ years’ experience in media planning
• Post-secondary degree specialization in Advertising and/or Marketing an asset