Senior Media Planner

PHD; Toronto; Hybrid; CAD 60,000 - 90,000; Full time

Benefits offered by this job

Generous paid time off

Hybrid work model

Professional development opportunities

Global network of agencies

Employee resource groups

Job summary

Omnicom Media in Canada is seeking a Senior Media Planner to lead the creation and presentation of integrated media plans, proposals and analyses grounded in insights and experience.

You will work within an integrated planning team to ensure flawless media executions, manage client expectations, and stay current with industry trends while partnering with major media partners. This role offers a hybrid work model and opportunities for professional development.

Qualifications

• Post-secondary education or equivalent; university graduate or advertising/marketing degree.
• Minimum two years in integrated media planning.
• Experience at an integrated advertising agency.
• Proficient with media research tools and media tools.
• Strong communication and organizational skills.

Responsibilities

• Prepare, write and present integrated media plans, proposals and analyses that satisfy client objectives and that go beyond the brief.
• Prepare and present evaluations of media opportunities, media trends and issues of interest to client.
• Manage ongoing client expectations regarding work back schedules and deadlines.
• Develop ability to effectively manage client conversations and expectations.
• Remain up-to-date with latest updates from major media partners.
• Ensure that all media plans adhere to the agency's values, philosophies and processes.
• Maintain the media plan and regularly evaluate campaign performance.
• Build and maintain strong client and partner relationships by showing responsibility and reliability.
• Initiate and coordinate the media buying process that delivers exceptional results.
• Oversee the administration and maintenance of media buys.
• Assist with training junior employees on tools and processes; ensure client budgets are managed and on track.
• Responsible for accurate and timely client finance reports and budget control reports (BCRs).
• Support the creation of campaign post reports and media POVs/evaluation.
• Source and evaluate proposals from media partners and continue to develop knowledge of the media landscape.

Skills

Media planning

Client service

Analytical thinking

Communication

Team collaboration

Budget management

Education

Post-secondary education or advertising/marketing degree

Tools

Clear Decisions

Vividata

Nielsen

Prism

Microsoft Office

Job description

The role of a Senior Media Planner is to manage our media planning product through preparing and presenting media plans, proposals, and analysis. This role requires you to work as part of an integrated media planning team to ensure the product is grounded in insights and experience, resulting in flawless media executions

Key Responsibiliti

• esPrepare, write and present integrated media plans, proposals and analysis that satisfy client objectives and that go beyond the brie
• f.Prepare and present evaluations of media opportunities, media trends and issues of interest to client
• s.Effectively manage ongoing client expectations in regards to work back schedule, and deadline
• s.Develop ability to effectively manage client conversations and expectation
• s.Remain up-to-date with latest updates from major media partner
• s.Ensure that all media plans adhere to the agency's values, philosophies and processe
• s.Maintain the media plan and regularly evaluate campaign performanc
• e.Build and maintain strong client relationships and respectful partner relationships by demonstrating your ability to be responsible, reliable, and resourcefu
• l.Initiate and coordinate the media buying process that deliver exceptional result
• s.Oversee the administration and maintenance of media buy
• s.Assist with training junior employees on tools and processes. Ensure client budgets are managed and on trac
• k.Responsible for accurate and timely client finance reports and budget control reports (BCRs
• ).Support the creation of campaign post reports. Prepare media POVs/evaluation
• s.Source and evaluate proposals from media partners as required. Continue to proactively develop knowledge of the media landscap

Desired Skills & Experie

• ncePost-Secondary education (or equivalent work experience) – University graduate and/or advertising/marketing college degree preferr
• ed.Minimum of two (2) years’ experience in integrated media planni
• ng.Experience within an integrated advertising agen
• cy.Proficient with media research tools (e.g. Clear Decisions, Vividata, Neilson), and media tools (e.g. Prism
• a).Client service oriented. Strong learning agility, with a passion for continuous developme
• nt.Excellent communication skills (both written and verba
• l).Highly developed organizational skills with a strong attention to detail accura
• cy.Excellent ability to manage and prioritize time effective
• ly.Ability to work collaboratively as well as independent
• ly.Proactive approach to problem solving, assisting the team, self-development, e
• tc.Ability to develop and foster relationships with media partne
• rs.Proficient in Microsoft Office Suite (Word, Excel and PowerPoin

5,000 Omnicom Media is providing the compensation range that the company is willing to pay for this position based on the successful applicant’s education, experience, knowledge, skills and abilities. In addition, Omnicom Media provides rewarding offerings su

• Generous paid time off with a minimum of 37 paid days off including vacation and monthly wellness days. We also have four-day long weekends, half-day summer Fridays, and meeting-free Friday afternoons year round.
• A flexible hybrid work model that works for you.
• A focus on personal development with formal training opportunities, including mental health training and inclusion education for everyone.
• A chance to be part of and grow within a global network of agencies.
• The opportunity to contribute to our company culture by joining one of our many community-based employee groups, such as Black Employee Network, Girls on Fire, Hispanic or Latinx Alliance, Neuro Network, Pan-Asian Network, and Rainbow Lounge.

Omnicom is an equal opportunity employer, committed to providing equal employment opportunities to all employees and applicants without regard to race, colour, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, disability, or any other basis prohibited by applicable federal, provincial, or municipal law. If you require an accommodation in any aspect of the selection process, please reach out to [e-mail]