Senior Marketing Strategist

Bridge Media; Canada; Remote; CAD 70,000 - 110,000; Full time

Benefits offered by this job

Friday days off

3 weeks of vacation starting in year 1

Paid training

Commission on service sales

Job summary

Bridge Media is seeking a proactive Marketing Strategist to join our Canada-based team. With 5+ years in agency settings, you will shape strategic recommendations, craft digital and traditional marketing plans, and lead client sessions.

You will manage multiple accounts, ensure alignment with client objectives, and drive campaigns on Google Ads and Meta. Remote work is available, with Friday day-off option and training opportunities.

Qualifications

• Bachelor's degree in marketing is required.
• 5+ years of experience as marketing strategist.
• Strong digital marketing experience including SEM and SEO.
• Excellent ability to understand clients' business needs, analyze them, and propose effective solutions.
• Strong commitment to meeting or exceeding clients' profitability goals.
• Excellent communicator with a sales mindset.
• Proactive and quick on your feet, with initiative.
• Fluent in French and English.
• Proficient in Google/Microsoft suite.
• Live in Canada and be legally authorized to work in Canada.

Responsibilities

• Take part in strategic meetings with clients.
• Understand and validate clients' business objectives to align strategy.
• Propose and sell relevant diagnostics.
• Analyze a client's industry, competition, and visibility potential.
• Prepare and write digital marketing plans, and present and sell them to clients.
• Meet clients for strategic planning sessions throughout the year.
• Manage the client relationship and handle requests with the team on a monthly basis.
• Create and manage campaigns on Google Ads and Meta.
• Plan and coordinate project activities with the team, based on the client's marketing plan.
• Help review visuals and copy for consistency with the strategy.
• Track marketing campaigns to ensure results meet agreed indicators, take action when needed, and communicate with the client.
• Take part in the internal skills development program in the company's fields of activity.
• Carry out various administrative tasks related to account management and client relations.
• Stay current with best practices in your field.

Skills

Marketing strategy

Agency experience

Digital marketing

SEM

SEO

Communication

Sales

Time management

French fluency

English fluency

Education

Bachelor's degree in Marketing

Tools

Google Ads

Facebook Ads

GA4

Google Analytics 4

Job description

What is it like to be a strategist at Bridge?

Do you enjoy juggling several clients, understanding business needs, and proposing marketing initiatives backed by a strategic plan? This role may be the right one for you!

Bridge Media is looking for a proactive marketing strategist with at least 5 years of experience, ideally in an agency setting. You think strategically, react quickly, and keep track of the details across a high volume of client accounts.

You will be responsible for several accounts, where you will understand clients' business needs and propose traditional and digital marketing services backed by a strategic plan. You will ensure the execution of activities and the performance of programs.

Bridge Media is a dynamic marketing and web agency made up of talented people, working with companies across Canada and the United States in the construction industry.

We offer attractive working conditions, including ongoing training, remote work, the option of Friday days off, and much more.

If you want to join the Bridge Media family and you:

• Are passionate about digital marketing?
• Have a strategic, analytical, and logical mind?
• Are proactive and quick on your feet?
• Pay close attention to details, even with many accounts to manage?

We'd love to get to know you.

Roles and responsibilities

• Take part in strategic meetings with clients
• Understand and validate clients' business objectives to align strategy
• Propose and sell relevant diagnostics
• Analyze a client's industry, competition, and visibility potential
• Prepare and write digital marketing plans, and present and sell them to clients
• Meet clients for strategic planning sessions throughout the year
• Manage the client relationship and handle requests with the team on a monthly basis
• Create and manage campaigns on Google Ads and Meta
• Plan and coordinate project activities with the team, based on the client's marketing plan
• Help review visuals and copy for consistency with the strategy
• Track marketing campaigns to ensure results meet agreed indicators, take action when needed, and communicate with the client
• Take part in the internal skills development program in the company's fields of activity
• Carry out various administrative tasks related to account management and client relations
• Stay current with best practices in your field

Skills

• At least 5 years of experience as a marketing strategist, ideally in an agency setting
• Bachelor's degree in marketing (required)
• Strong digital marketing experience, including SEM (Google Ads, Facebook Ads) and organic search (SEO, GA4)
• Excellent ability to understand clients' business needs, analyze them, and propose effective solutions
• Strong commitment to meeting or exceeding clients' profitability goals
• Excellent communicator, with a natural talent for sales
• Results-oriented
• Proactive and quick on your feet, with the ability to take initiative
• Strong strategic thinking, with the ability to turn business goals into a clear marketing plan
• Good time and priority management
• French fluency, spoken and written
• Very good spoken and written English
• Good command of office tools (Google or Microsoft suite)
• Live in Canada and be legally authorized to work in Canada

Working conditions and benefits

• Salary based on experience
• Option of Friday days off
• 3 weeks of vacation starting in the first year
• Paid training
• Possible commission bonus on service sales and renewals