Senior Manager, Loyalty, Promotions & Sampling (15- Month Contract)

SEPHORA; Toronto; Hybrid; CAD 126,000 - 141,000; Full time

Benefits offered by this job

30% discount on merchandise

Hybrid work schedule

Well‑being program

Career development

Job summary

Sephora Canada is seeking a Senior Manager, Loyalty, Promotions & Sampling to lead Beauty Insider programming across Canada. You will connect local and NA initiatives, translating insights into engaging client experiences across retail and e-commerce.

You’ll manage a multi-disciplinary team, drive partnerships, and forecast budgets while staying ahead of industry trends and compliance standards.

Qualifications

• 8+ years of relevant experience in loyalty or marketing programs.
• 3+ years of leading a team and complex programs.
• Strong data analysis skills with Excel/analytics tools.

Responsibilities

• Act as loyalty thought leader for Canada, guiding cross-functional teams.
• Own the Beauty Insider programming calendar including promotions and sampling.
• Lead end-to-end loyalty partnerships and activations from strategy to launch.
• Analyze promo performance and inform business decisions with insights.
• Represent Canadian loyalty needs in technology projects and budgets.
• Oversee sampling strategy with Inventory and E-commerce teams.
• Lead Rewards Bazaar planning and cross-functional influence.
• Stay updated on trends and opportunities for innovation.
• Forecasting with Analytics and prepare monthly/quarterly reports.
• Ensure campaigns meet legal/regulatory requirements.

Skills

Loyalty management

Data analysis

Excel

Smartsheet

Tableau

Adobe Analytics

Cross-functional leadership

Communication

Project management

Strategic thinking

Tools

SharePoint

Monday.com

Ziflow

PowerPoint

Job description

Job ID: 294583

Job Type: Full Time, 15-Month Contract

Function: Marketing

Address: 160 Bloor Street East, 11th Floor, Toronto, ON

Working Model: Hybrid

Vacancy Status: This position is for an existing, open vacancy

Belong to Something Beautiful

At Sephora Canada, beauty is about feeling seen, valued, and empowered, individually and collectively. It is connecting deeply with others, celebrating diversity and inclusivity, unlocking your potential and making a difference every day. Together, we belong to something beautiful.

Ready for a career glow up? As Senior Manager, Loyalty, Promotions & Sampling, you’ll lead Beauty Insider programming in Canada to help drive our retail and e-commerce business. You’ll connect the dots across local and North American loyalty initiatives, bringing programs like sampling, points, and promotions to life in ways that engage clients and deepen their love for Sephora. With curiosity, creativity, and a data-driven mindset, you’ll turn insights into meaningful experiences for new and existing clients.

What You’ll Do

• Act as the Beauty Insider expert and loyalty thought leader for Canada, using data and insights to engage, advocate, and communicate effectively with cross-functional teams in a highly matrixed organization.
• Own the holistic Beauty Insider programming calendar, including leveraged and local promotions, sampling, and loyalty initiatives.
• Lead end-to-end execution of loyalty partnerships and activations, ensuring seamless delivery from strategy through launch.
• Analyze promotional performance to inform business decisions and build learning agendas that optimize and evolve programs.
• Represent Canadian loyalty needs in technology projects, ensuring the right business input, visibility, and subject matter expertise.
• Oversee sampling strategy and programs in partnership with Inventory, Logistics, Merchandising, E-commerce, and other key teams.
• Lead the Rewards Bazaar strategy through strong planning, forecasting, cross-functional influence, and partnership.
• Stay closely connected to industry trends, loyalty programs, and client offerings to identify opportunities for innovation.
• Partner with Analytics to support forecasting and monthly budget reviews, providing promotional benchmarks and inputs for promotion and sampling sales forecasts.
• Develop reports, evaluate results, and share insights on monthly, quarterly, and annual cadences, including program hindsight and recommendations.
• Monitor project milestones and timelines, coordinating corrective actions or contingency plans to keep work on track.
• Partner with Compliance to ensure all Canadian promotional campaigns meet legal and regulatory requirements.
• Develop direct and indirect team members by setting clear goals, supporting career growth, and guiding project and task ownership for three or more direct reports.

What You’ll Bring

• 8+ years of relevant experience, with 3+ years of experience managing a team
• Proven ability to lead complex, cross-functional programs
• Strong data analysis skills, with proficiency in Excel, Smartsheet, PowerPoint, Tableau, Adobe Analytics, and other analytics tools
• Strong technical skills across MS Office, Smartsheet, Tableau, SharePoint, Monday.com, and Ziflow preferred
• Clear and effective written and verbal communication skills
• Exceptional organization skills and attention to detail
• Strong time management skills, with the ability to balance multiple priorities
• A positive, can-do mindset and a hands-on approach to getting things done
• A personable, flexible approach that adapts to changing business needs
• Passion for Sephora, our programs, clients, Beauty Advisors, and marketing
• Comfort and confidence using digital and AI-enabled tools responsibly in day-to-day work

#FSCHIRING

What You’ll Get

• Caring Community. You’ll collaborate with teammates who are equally passionate about innovating, doing the right things, and driving the industry forward – together, united in beauty.
• Fulfilling Path. Your career glow-up starts here with access to opportunities that will challenge, stretch, and develop your skills. You’ll have access to the global community of luxury group LVMH (Louis Vuitton Moët Hennessy) for endless career opportunities.
• Meaningful Work. As you make an impact on beauty, you’ll feel and see the positive change (consumer, industry, and social) your individual voice is a part of.

Rewards As Unique As You Are

Eligibility requirements apply to certain benefits and may vary depending on job classification and length of employment.

• Wealth. We’re passionate about pay equity and transparency. The compensation ranges between CAD$126,000.00 - CAD$141,000.00. The final pay offered will depend on various factors, including but not limited to the actual qualifications and experience of the individual, and any additional non-discriminatory, legitimate business factors relevant to the position and/or location.
• Health. Choose a healthcare plan to fit you and your family’s needs with medical, dental, vision, life, and disability coverage. Access to our Well-Being@Sephora program to support your mental, financial, physical, and social well-being.
• Balance. You’ll be trusted to find the perfect blend of work/life balance that actually works for you with a hybrid work schedule, vacation and flex days, and maternity/paternity leave.
• Growth. A career glow-up is built into every role, with access to training and development programs and resources throughout the year.
• Perks. Think you’ve tried it all? Enjoy a 30% discount on all merchandise/services, opportunities for gratis, and flash sale discounts on LVMH brands.
• Support. Tap into volunteer and donation matching, Employee Assistance Program, and free mental health resources with 24/7 access to Dialogue.

Join us and Belong to Something Beautiful.

Sephora Canada strongly believes in equal opportunity when it comes to employment and advancement. Our goal is to be inclusive, diverse, and representative of the communities where we work while creating an environment where every person can belong, grow, and build a beautiful career. This commitment applies to all candidates and employees regardless of race, ethnicity, citizenship, creed, place of origin, religion, sex, gender identity, gender expression, sexual orientation, family status, marital status, disability, age, and/or any other diversity dimensions. Requests for accommodation due to a disability (visible or otherwise), other protected characteristics or other reasonable circumstances can be made at any stage of the recruitment process and during employment by contacting our People team.

As part of our commitment to transparency and efficiency, we would like to inform you that we utilize Artificial Intelligence (AI) technologies in our recruitment process to assist in the initial screening and evaluation of applications.