Senior Manager, Digital Merchandising & eCommerce

canadiantirecorporation; Calgary; On-site; CAD 90,000 - 130,000; Full time

Job summary

Mark's is seeking a Manager, eCommerce Digital Merchandising to lead strategy, execution, and optimization of digital merchandising across our eCommerce site. You will partner with Merchandising, Branding, UX, Marketing, and Analytics to deliver engaging, conversion-focused experiences.

You will manage a Digital Merchandising team, drive campaigns and product storytelling, analyze performance, and advocate customer-centric roadmaps that meet commercial goals.

Qualifications

• Post-secondary education or equivalent in Business, eCommerce, Marketing, or related discipline.
• Minimum 5-7 years of experience in eCommerce or Digital.
• Strong working knowledge of digital and customer experience methodologies.
• Dedication to delivering customer-focused initiatives, always acting in the best interest of the customer.
• Motivated, self-starter with the ability to function in a fast-paced environment with a high level of ambiguity and change.
• Experience working on cross-functionally driven initiatives, strong ability to build partnerships across teams with strong stakeholder management skills.
• Experience working with eCommerce platforms.
• Proficiency in eCommerce and web standards, SEO, and accessibility.
• Proficient understanding of web design, UX trends, web development and/or content management.
• Ability to build and present strong narratives to senior executives.
• Experience with eCommerce analytics tools such as Google Analytics, Google Data Studio, Adobe Analytics, etc.
• Proficiency in Microsoft tools.
• Ability to collaborate fluently with cross-functional partners.

Responsibilities

• Lead and manage a Digital Merchandising team to ensure websites reflect the key products and events to maximize key Digital metrics per business needs.
• Collaborate with cross functional partners.
• Be action oriented, outcome focused, and think critically with the ability to analyze and visualize, to ensure continuous improvement across our entire business.
• Strategically influence to drive optimal outcomes for your business lines, building key relationships and partnerships easily across various stakeholder groups to move initiatives forward.
• Lead inclusively and compassionately, building and developing your team, effectively anticipate and respond to disruption, while consistently delivering strong performance.
• Provide regular data analysis and insights to drive the business forward.
• Provide digital and eCommerce expertise to partners and stakeholders.
• Understand UX principles that create best-in-class experiences.
• Act as a liaison between multiple teams from coast to coast.
• Think critically to optimize and improve processes for smaller banners.

Skills

5-7 years eCommerce

Digital customer experience

Customer focus

Self-motivated

Cross-functional collaboration

eCommerce platforms

SEO & accessibility

Web design

Storytelling to executives

Analytics tools

Microsoft tools

Cross-functional collaboration

Education

Business/eCommerce/Marketing

Job description

Mark's is seeking a Manager, eCommerce Digital Merchandising to lead strategy, execution, and optimization of digital merchandising across our eCommerce site. You will partner with Merchandising, Branding, UX, Marketing, and Analytics to deliver engaging, conversion-focused experiences.

You will manage a Digital Merchandising team, drive campaigns and product storytelling, analyze performance, and advocate customer-centric roadmaps that meet commercial goals.