Senior E-commerce Growth Marketer (Remote)

Placements24; Kimberley; Hybrid; CAD 90,000 - 140,000; Full time

Benefits offered by this job

Fully remote position

Professional development resources

Access to advanced marketing tools

Collaborative remote team culture

Job summary

Placements24 seeks a Senior E-commerce Growth Marketer to drive rapid and sustainable growth for an online brand. The role is fully remote with an operational base tied to Kimberley, Canada, offering flexibility and strategic responsibility across channels.

You will develop and execute multi-channel campaigns, optimize paid media, lead A/B tests, analyze performance with Google Analytics, and collaborate with product, sales, and support teams to improve the customer journey.

Qualifications

• Extensive experience as a Growth Marketer in e-commerce.
• Proven track record of scaling customer acquisition and revenue.
• Deep understanding of SEO, SEM, social media marketing, content marketing, and email marketing.
• Proficiency with analytics platforms (Google Analytics) and experience with A/B testing tools.
• Excellent strategic thinking, analytical skills, and a data-driven approach to decision-making.
• Strong ability to work independently, manage multiple projects, and thrive in a remote work setting.

Responsibilities

• Develop and implement a comprehensive growth marketing strategy to drive user acquisition, engagement, and revenue for the e-commerce platform.
• Manage and optimize paid advertising campaigns (SEM, Social Media Ads) with a focus on ROI and CAC.
• Lead A/B testing initiatives across website, ads, and emails to improve conversion rates and user experience.
• Identify and test new growth channels and emerging marketing technologies to expand reach and engagement.
• Analyze performance data using tools like Google Analytics and attribute success and areas for improvement.
• Collaborate closely with product, sales, and customer service teams to ensure a cohesive and effective customer journey.

Skills

Growth marketing

User acquisition

Conversion optimization

Analytics

A/B testing

SEO/SEM

Email marketing

Cross-functional collaboration

Tools

Google Analytics

A/B Testing Tools

Job description

About the Role

Our client is seeking an accomplished Senior E-commerce Growth Marketer to join their team in a fully remote capacity, with an operational base tied to Kimberley . This pivotal role is designed for an individual passionate about driving rapid and sustainable growth for an e-commerce business. You will be responsible for developing and executing innovative marketing strategies across multiple channels, focusing on user acquisition, conversion optimization, and customer retention. The ideal candidate is a strategic thinker, adept at leveraging data analytics, and experienced in experimenting with new growth tactics to achieve significant business objectives in a remote-first environment.

Key Responsibilities

• Develop and implement a comprehensive growth marketing strategy to drive user acquisition, engagement, and revenue for the e-commerce platform.
• Manage and optimize paid advertising campaigns (SEM, Social Media Ads) with a focus on ROI and customer acquisition cost (CAC).
• Lead A/B testing initiatives across various touchpoints (website, ads, emails) to continuously improve conversion rates and user experience.
• Identify and test new growth channels and emerging marketing technologies to expand reach and engagement.
• Analyze performance data using tools like Google Analytics, attributing success and identifying areas for improvement.
• Collaborate closely with product, sales, and customer service teams to ensure a cohesive and effective customer journey.

Requirements

• Extensive experience as a Growth Marketer or in a similar performance marketing role, specifically within e-commerce.
• Proven track record of successfully scaling customer acquisition and revenue for online businesses.
• Deep understanding of SEO, SEM, social media marketing, content marketing, and email marketing.
• Proficiency with analytics platforms (Google Analytics) and experience with A/B testing tools.
• Excellent strategic thinking, analytical skills, and a data-driven approach to decision-making.
• Strong ability to work independently, manage multiple projects, and thrive in a remote work setting.

Benefits

• Highly competitive senior-level salary and performance-based bonuses.
• Fully remote position, offering exceptional work-life flexibility.
• Opportunity to shape and drive the growth of a dynamic e-commerce brand.
• Access to professional development resources and advanced marketing tools.
• A collaborative and forward-thinking remote team culture.