Senior Copywriter

Fresh Prep Foods Inc; Vancouver; Hybrid; CAD 112,533 - 129,413; Full time

Benefits offered by this job

Flexible work arrangements

Health benefits after 90 days

Exclusive food perks

Job summary

Fresh Prep Foods Inc. is seeking a senior copywriter to own multi-channel copy—from email and paid media to packaging and in-app messaging. You will lead campaign concepts, shaping brand storytelling and performance-focused writing while collaborating with design and marketing teams.

A passion for food and a data-informed mindset are essential for consistent, impactful messaging. The role offers flexible work options with a Vancouver HQ and remote opportunities, along with a comprehensive

Qualifications

• 7+ years of copywriting experience in-house, agency, or a mix.
• Portfolio demonstrating brand storytelling and performance marketing.
• Ability to craft copy for multiple channels while preserving brand voice.
• Strong conceptual thinking and end-to-end campaign development.

Responsibilities

• Own copy across customer touchpoints: email, paid media, website, packaging, SMS, in-app, social, and print.
• Lead campaign concepts with the Creative Manager from brief to launch.
• Write brand storytelling and performance marketing copy across awareness, consideration, conversion, and retention.
• Translate strategy into clear messaging tailored to audiences, channels, and funnel stages.
• Collaborate with designers to ensure copy and visuals work as one creative idea.
• Own and evolve Fresh Prep's brand voice, messaging frameworks, and writing guidelines.
• Partner with Brand, Growth, Product Marketing, Culinary, and Customer Experience teams to ensure a consistent customer experience.
• Shape positioning, naming, launch messaging, and storytelling for new products and initiatives.
• Build scalable writing tools and frameworks for internal communications.
• Stay curious about food, culture, creative performance, and emerging trends to improve our work.

Skills

Copywriting

Brand storytelling

Campaign concepts

Job description

Salary Range: $80,000.00 To $92,000.00 Annually

Who We Are

Join Fresh Prep — a dynamic leader revolutionizing how Canadians experience food through sustainable meal kit delivery. As one of Canada's fastes t-growing companies and a certified B Corporation, we're committed to making it easier for people to eat well and live better.

We're proud to be recognized as a workplace where innovation meets impact. Our numerous accolades - including BC's Top Employers 2025, placement on The Globe and Mail's prestigious Canada's Top Growing Companies list and recognition as one of Deloitte’s Best Managed Companies - reflect our commitment to excellence in both customer experience and employee satisfaction. Our collaborative culture brings together passionate food lovers, sustainability champions, and tech innovators who are reshaping the future of food delivery.

Who You Are

Self Starter. You take ownership from brief to final asset, bringing ideas, initiative, and continuous improvement to every project.

Strong Communicator. You're an exceptional writer and thoughtful collaborator who knows how to communicate with clarity, warmth, and purpose.

Collaborative Team Player. You thrive in partnership with designers, marketers, culinary, and cross-functional teams to create stronger work together.

Open. You welcome thoughtful feedback, contribute your perspective with confidence, and believe the best creative comes through honest discussion.

What You'll Be Doing

Own copy across every customer touchpoint, including email, paid media, website, packaging, SMS, in-app messaging, social, and print.

Lead campaign concepts in partnership with the Creative Manager, bringing a strong language-led creative perspective from brief to launch.

Write both brand storytelling and performance marketing copy across awareness, consideration, conversion, and retention campaigns.

Translate strategy into clear, compelling messaging tailored to different audiences, channels, and funnel stages.

Collaborate closely with designers to ensure copy and visuals work together as one creative idea.

Own and evolve Fresh Prep's brand voice, messaging frameworks, and writing guidelines.

Partner with Brand, Growth, Product Marketing, Culinary, and Customer Experience teams to deliver a consistent customer experience.

Help shape positioning, naming, launch messaging, and storytelling for new products and initiatives.

Build scalable writing tools and frameworks that enable strong communication across the business.

Stay curious about food, culture, creative performance, and emerging trends to continuously improve our work.

What We Are Looking For

This role is for someone who genuinely loves words and food. You're equal parts strategist and craftsperson, capable of developing big campaign ideas while obsessing over the details that make great copy memorable. You bring a strong point of view, thrive in collaborative creative environments, and know how to write work that performs without sacrificing the brand.

7+ years of copywriting experience in-house, agency-side, or a combination of both.

A portfolio demonstrating exceptional craft across both brand storytelling and performance marketing.

Proven ability to write for multiple channels, formats, and audience segments while maintaining a consistent brand voice.

Strong conceptual thinking with experience developing campaigns from idea through execution.

Experience creating messaging frameworks, brand voice systems, or positioning for consumer brands.

Excellent collaboration, communication, and project management skills.

French fluency is considered a strong asset but is not required.

A genuine passion for food, branding, and creating customer experiences that inspire people to eat well.

Note: What You Can Expect

Flexible work arrangements with options to work from home or our vibrant East Vancouver HQ

Competitive salary that recognizes your skills and experience

An energetic, inclusive workplace where your voice matters and your contributions drive real impact

Comprehensive health benefits package including medical, dental, vision, and life insurance after 90 days

Exclusive food perks that let you experience our amazing products

A culture that celebrates innovation, encourages professional development, and supports work-life balance

The opportunity to be part of a certified B-Corporation making a tangible difference in sustainable food systems

Fresh Prep is an Equal Opportunity Employer (EOE) and prohibits discrimination of any kind. We value diversity at our company and at all job levels our goal is to be diverse, inclusive and representative of the communities we operate in. We endeavour to recruit, develop and retain the best talent from a diverse candidate pool and truly believe that diversity, equity and inclusion among our team members is vital to our success as a company. We trust that in applying for a role with us you value this as well!

Research shows that while men apply to jobs when they meet an average of 60% of the criteria, women and other marginalized folks tend to only apply when they check every box. So if you think you have what it takes, but don’t necessarily meet every single point on the job description, please still get in touch. We’d love to have a chat and see if you could be a great fit.

At Fresh Prep, we work with a variety of ingredients, including common allergens like peanuts, tree nuts, and dairy. Whether you're in one of our corporate functions or within the production facility, you may be exposed to these ingredients. If you have concerns—especially around allergens or meat—please let us know during the hiring process.