Senior Account Manager

GainShare Performance Marketing; Toronto; Hybrid; CAD 90,000 - 130,000; Full time

Benefits offered by this job

Hybrid work model

Health and dental benefits

Downtown Toronto office

Job summary

GainShare Performance Marketing, a North American agency, seeks a Senior Account Manager based in Toronto. You will lead strategic client relationships across the full media ecosystem, from brand-building to performance, with ownership of campaigns and budgets.

You'll drive integrated media strategies, oversee budgets, and mentor junior team members while collaborating with analytics, finance, and creative teams to deliver business outcomes.

Qualifications

• Minimum 4 years of account experience in performance marketing or integrated marketing.
• 3+ years in a client-facing leadership or account management role.
• Proven track record managing accounts with $500K+ annual media spend across digital and traditional.
• Deep expertise in paid search, paid social, programmatic media and video.
• Strong analytical proficiency in full funnel Media Measurement and Analytics.
• Excellent communication and presentation skills.
• Strategic thinking, organization, and attention to detail.
• Curious, proactive, and collaborative mindset.

Responsibilities

• Serve as the primary strategic partner for a portfolio of client accounts.
• Lead client communication, meetings, and quarterly business reviews.
• Develop and present comprehensive performance marketing strategies.
• Own budgets, profitability, and day-to-day account operations.
• Coordinate cross-functional teams for seamless campaign execution.
• Analyze cross-channel data to derive actionable insights.
• Identify opportunities for account growth and expansion.
• Maintain strong senior marketing stakeholder relationships.

Skills

Account management

Performance marketing

Media buying

Client leadership

Analytics

Communication

Strategy

Tools

Attribution platforms

Marketing mix modeling (MMM)

Job description

Format

Hybrid

Location

Toronto, ON

About Gainshare

GainShare Performance Marketing is an independent North American agency that unifies brand and performance marketing across the full consumer journey. Powered by deep expertise and our proprietary GPS platform, we connect media, creative, and business outcomes—delivering the real- time attribution and optimization that today's marketers demand.

The Role

This is an opportunity to do meaningful work with major brands—without the bureaucracy of larger agencies. As a Senior Account Manager based out of our Toronto office, you'll lead strategic client relationships across the full media ecosystem, from brand-building to performance, TV to digital. With real ownership, proprietary technology, and an integrated approach, you'll drive business outcomes—not just media metrics.

What You'll Do

Client Leadership & Strategy

• Serve as the primary strategic partner for a portfolio of client accounts.
• Be the voice of our clients and our integrated GainShare Performance Teams.
• Lead the understanding, recommendations and delivery of our clients’ marketing needs programs and delivery.
• Develop and present comprehensive performance marketing strategies aligned with client business goals
• Own day‑to‑day client communication, including meeting coordination, agenda development, follow‑up documentation, and timely correspondence across key stakeholders.
• Lead quarterly business reviews, presenting insights, performance analysis, and growth opportunities
• Identify opportunities for account growth and expansion across channels and services
• Build and maintain strong senior marketing stakeholder relationships

Campaign Oversight & Performance

• Oversee integrated and individual channel marketing campaigns across traditional and digital channels including linear TV , Connected TV, paid social, programmatic, and paid search.
• Ongoing owner of individual client budgets and profitability of the accounts.
• Develop integrated media strategies that leverage both digital and TV to maximize reach and conversion
• Ensure campaigns meet or exceed KPI targets including ROAS, CPA, conversion rates, brand lift, and revenue goals
• Analyze cross‑channel campaign data to extract actionable insights and optimize performance
• Coordinate with GainShare media team planners and buyers, creative teams, and analytics to execute seamless campaigns
• Monitor performance metrics including reach, frequency, cost per point, and attribution to digital conversions
• Develop testing roadmaps and implement continuous improvement strategies across all channels

Cross‑Functional Collaboration

• Partner closely with GainShare category leads (media, analytics and finance) and Account Teams to ensure seamless campaign execution
• Collaborate cross‑functionally with Creative, Analytics, Media (digital, linear and programmatic), and Finance
• Provide strategic guidance and mentorship to junior team members on an informal basis
• Foster a collaborative, high‑performance team culture across accounts

Financial Management

• Develop accurate budgets, forecasts, and pacing reports
• Manage scope, billing, and contract negotiations ensure profitability targets are met
• Identify efficiency opportunities to improve margin while maintaining quality

What We're Looking For

Required

• Minimum 4 years of account experience in performance marketing, media buying, or integrated marketing
• 3+ years in a client‑facing leadership or account management role
• Proven track record managing accounts with $500K+ annual media spend across digital and traditional channels
• Deep expertise in performance marketing channels paid search, paid social, programmatic media and video
• Strong analytical proficiency in full funnel Media Measurement and Analytics – what they are, how they work and how to use them to build a story.
• Exceptional communication and presentation skills. Effective and confident presenter to internal and external audiences
• Strategic thinking, organization, and strong attention to detail
• Willingness to ask questions, to learn and to go deeper when needed. Actively seeks out the opinions from others to aid decision making
• A curious mind, a can‑do spirit and willingness to roll up your sleeves required.

Preferred

• Agency experience, particularly in performance marketing or integrated media buying
• Experience working with insurance, financial services, and other regulated and highly competitive industry clients a plus.
• Familiarity with attribution platforms and cross‑media measurement solutions
• Experience with attribution modeling, marketing mix modeling (MMM), and cross‑channel optimization

Compensation & Benefits

• Competitive salary
• Performance‑based incentive opportunities
• Comprehensive health and dental benefits
• Hybrid work model both in person and home office
• Collaborative, innovative team culture
• Downtown Toronto office with transit access