Sales Strategist

Sobeys; Halifax; Hybrid; CAD 70,000 - 90,000; Full time

Job summary

Join a leading Canadian company as a Sales Strategist in Halifax, where you will develop sales strategies and collaborate with teams to enhance advertising solutions. Enjoy a competitive salary and comprehensive benefits while contributing to a community-focused organization.

Benefits

Health and Dental Coverage

Life Insurance

Retirement and Savings Plan

10% In-store Discount

Learning and Development Resources

Paid Vacation

Qualifications

• 3+ years in a sales strategy-related role.
• Strong understanding of digital advertising and campaign objectives.

Responsibilities

• Develop and maintain sales collateral for the sales team.
• Collaborate with cross-functional teams to align sales strategies.

Skills

Sales Strategy

Digital Advertising

Analytical Skills

Communication

Tools

Media Buying Platforms

Job description

Requisition ID: 188332
Career Group: Corporate Office Careers
Job Category: Retail Media Sales
Travel Requirements: 0 - 10%
Job Type: Full-Time

Country: Canada (CA)
Province: Nova Scotia
City: Halifax
Location: Halifax Office (CIBC)

Embark on a rewarding career with Sobeys Inc., celebrated among Canada’s Top 100 employers, where your talents contribute to our commitment to excellence and community impact.

Our family of 128,000 employees and franchise affiliates share a collective passion for delivering exceptional shopping experiences and amazing food to all our customers. Our mission is to nurture the things that make life better – great experiences, families, communities, and our employees. We are a family nurturing families.

A proudly Canadian company, we started in a small town in Nova Scotia but we are now in communities of all sizes across this great country. With over 1,600 stores in all 10 provinces, you may know us as Sobeys, Safeway, IGA, Foodland, FreshCo, Thrifty Foods, Lawtons Drug Stores or another of our great banners but we are all one extended family.

Ready to Make an impact?

We are looking for a Sales Strategist to join our Retail Media network team. This position will be based in our office in Halifax, Nova Scotia. We offer a competitive salary along with a comprehensive benefits package. We will also provide relocation assistance for qualified candidates interested in making Nova Scotia their new home.

Here’s where you’ll be focusing:

• Develop and maintain sales collateral (e.g., pitch decks, discovery decks, inventory guide, advertiser guidelines) to support the sales team
• Collaborate with cross-functional teams, including planning, ad product, and data scienc
• Work closely with Director of Sales, National Sourcing, and product teams to ensurebalignment of sales strategies and materials with overall business objectives
• Tailor client proposals to address specific client needs and opportunities, ensuring they are compelling and relevant to the specific account based on sales insights, historical performance, and industry trends
• Provide account insights: Collaborate with retail insights data specialist to provide actionable insights for accounts that inform sales tactics and performance, helping to refine sales collateral and accounts’ advertising strategies
• Proactively prospect new opportunities for existing advertisers not buying media or upselling existing advertisers

#LI-CF2
#LI-Hybrid

What you have to offer:

• Mandatory: 3+ years of work experience in a sales strategy-related role at an agency, adtech company, media network, or media publisher
• Strong understanding of digital advertising, including different campaign objectives (e.g., conversion, awareness), advertising formats (video, search, banner), and placements (e.g., on site, on email, in-store)
• Experience developing sales collateral at an agency, adtech, media network, or media publisher
• Familiarity with retailer / grocer / CPG
• Strong written communication skills
• Proven sales strategy skills with the ability to create tailored proposals for advertisers
• Proven ability to perform in a fast-paced growth environment
• Strong analytical, decision-making, project management, and communication skills
• Hands on knowledge of different media buying platforms, media investment strategies, and advertising products

At Sobeys we require our teammates to have the ability to adhere to a hybrid work model that requires your presence at one of our office locations at least three days per week. This requirement is integral to our commitment to team collaboration and the overall success of our office culture.

We offer a comprehensive Total Rewards package, which varies by role and designed to help our teammates to live better – physically, financially and emotionally.

Some websites share our job opportunities and may provide salary estimates without our knowledge. These estimates are based on similar jobs and postings for general comparison, but these numbers are not provided by our organization nor monitored for accuracy.

We will consider factors such as your working location, work experience and skills as well as internal equity, and market conditions to ensure the selected candidate is paid fairly and competitively. We look forward to discussing the specific compensation details relevant to this role with candidates who are selected to move forward in the recruitment process.

Our Total Rewards programs, for full-time teammates, goes well beyond your paycheque:

• Competitive Benefits Package, tailored to meet your needs, including health and dental coverage, life, short- and long-term disability insurance.
• Access to Virtual Health Care Platform and Employee and Family Assistance Program.
• A Retirement and Savings Plan that provides you with the opportunity to build and add value to your savings.
• A 10% in-store discount at our participating banners and access to a wide range of other discount programs, making your purchases more affordable.
• Learning and Development Resources to fuel your professional growth.
• Parental leave top-up
• Paid Vacation and Days-off

We are committed to accommodating applicants with disabilities throughout the hiring process and will work with applicants requesting accommodation at any stage of this process.