Sales Manager

InnVest Hotels

Toronto

Hybrid

CAD 68,000 - 75,000

Full time

1 hour ago
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Job summary

InnVest Hotels is seeking a Sales Manager, Corporate, SMERF & Associations, to drive new business in the downtown Toronto market. The role focuses on proactive prospecting, strategic relationships and closing high-value group opportunities.

The position reports to the Director of Sales & Marketing and requires 2+ years in hotel sales management, with a track record in the corporate and SMERF segments. Travel and client events are part of the role, with on-site duties in Toronto.

Qualifications

  • Minimum 2 years of hotel sales management experience, preferably in the group segment and upscale hotels.
  • Bachelor’s degree in Hospitality/Tourism Management, Business, or related field preferred.
  • Proven track record of proactive prospecting, account development and successful new business generation.

Responsibilities

  • Proactively solicit and secure new Corporate, SMERF and Association business through direct sales efforts.
  • Leverage Salesforce to manage the sales pipeline and contracts.
  • Conduct client meetings, site visits and events to generate new business and strengthen relationships.
  • Achieve or exceed individual pace/production goals in assigned markets.
  • Develop and execute market-specific sales plans to increase visibility and revenue.

Skills

Prospecting
Account development
Negotiation
Salesforce
Delphi
Microsoft Office
Hotel sales

Education

Bachelor’s degree in Hospitality/Tourism Management, Business, or related field

Tools

Salesforce
Delphi
Microsoft Office

Job description

  • Pay or shift range: $68,000 CAD to $75,000 CAD The estimated range is the budgeted amount for this position. Final offers are based on various factors, including skill set, experience, location, qualifications and other job-related reasons.
Description

THE OPPORTUNITY:

As the Sales Manager, Corporate, SMERF & Associations, you will be responsible for proactively generating new business opportunities, growing market share, and driving revenue production for the hotel. This role requires an energetic and results-driven sales professional who actively prospect new accounts, develop strategic relationships, and identify opportunities within the Corporate, SMERF (Social, Military, Educational, Religious & Fraternal) and Association segments.

The ideal candidate will possess strong knowledge of the downtown Toronto market, maintain a robust network of industry contacts, and demonstrate a proven ability to prospect, negotiate, and close business in a highly competitive environment.

Salary Range: $68,000-$ 75,000 (annually)

Who we are:

Nestled within the vibrant Bloor – Yorkville neighborhood of Toronto, Kimpton Saint George invites you to experience the epitome of boutique luxury on Bloor Street. Immersed in the neighborhood's rich cultural tapestry, you'll encounter the bohemian spirit and elegant historical charm that coalesce in an intriguing fusion of edginess and sophistication, just waiting to be explored. This locale provides the perfect backdrop for Kimpton's signature approach to hospitality. At the Kimpton Saint George, our mission is to ignite a passion for discovering the genuine essence of Toronto.

*Primary Responsibilities:

  • Proactively solicit and secure new Corporate, SMERF and Association business through direct sales efforts, prospecting, networking, referrals, sales calls, and industry engagement while promptly responding to inbound opportunities received through Cvent, Delphi and other channels.
  • Proficiently leverage Salesforce tools for managing the sales pipeline and contract management.
  • Conduct regular outside sales calls, client meetings, networking events, trade shows, industry functions, and site inspections to generate new business and strengthen existing client relationships.
  • Successfully achieve or exceed individual pace/production goals based on assigned markets.
  • Aggressively pursue new account acquisition while growing existing accounts through strategic account management, targeted prospecting, sales blitzes, and relationship-based selling.
  • Develop and execute market-specific sales plans and networking strategies that increase hotel visibility, market penetration, and revenue generation.
  • Collaborate with the operations and catering teams to ensure the flawless execution of group events.
  • Stay informed about our competitive landscape and make recommendations for sales, pricing, service, and product enhancements to maintain our competitiveness.
  • Build and maintain strong relationships with Corporate Travel Managers, Meeting Planners, Association Executives, SMERF decision-makers, destination partners, community organizations, and industry stakeholders to increase market share and hotel visibility.
  • Successfully and consistently achieve minimum weekly sales activities requirements.
  • Track all weekly sales activities including goal-to-current production status using Delphi.
  • Coordinate and conduct impactful hotel presentations, site inspections, familiarization tours, and client events designed to secure new business opportunities.
  • Travel as needed, to complete personal sales calls and presentations to customers within your discipline/ region.
  • Develop and execute strategic sales action plans targeting Corporate, SMERF and Association business segments to achieve annual revenue objectives.
  • Build creative proposals.
  • Negotiate and execute contracts that are fair and profitable.
  • Some travel may be required.
  • Other duties as assigned by General Manager and Reporting Manager

Education/ Experience:

  • A minimum of 2 years of hotel sales management experience, preferably in the group segment and within upscale hotels.
  • Bachelor’s degree in Hospitality/Tourism Management, Business, or a related field of study is preferred.
  • Proven track record of proactive prospecting, account development, and successful new business generation.
  • Strong working knowledge of the downtown Toronto hospitality market will be an asset, competitive landscape, key demand generators, and industry trends is highly preferred.
  • Proficiency in computer software including Delphi sales software, Microsoft Office Suite, and Salesforce.
  • Exceptional organizational skills with acute attention to detail.
  • The capability to translate vision into actionable strategies that benefit the hotel.
  • Diplomacy in handling challenging situations and individuals while maintaining professionalism.
  • Adaptability to rapidly changing market dynamics and needs.
  • Demonstrated strong selling skills and alignment with the Kimpton Culture.

Working Conditions:

May be required to work nights, weekends and holidays.

Will be required to work in a dynamic, challenging, and fast-paced work environment.

Ability to travel regularly/operate own vehicle

Reports to: Director of Sales & Marketing

*This Job Description is not neither definite nor restrictive and may be modified or added to in the future to meet changing needs.

A reasonable estimate of the current range is $68,000 to $75,000 (salary + performance-based bonus for eligible positions). The pay range for this position takes into account multiple factors that are considered in making compensation decisions including but not limited to skill sets; experience and training; education and certifications, work location and other business and organizational needs. You may also be eligible to participate in a discretionary annual incentive program, subject to the rules governing the program, whereby an award, if any, depends on various factors, including, without limitation, individual and organizational performance.

InnVest Hotels is an inclusive employer. People with disabilities are encouraged to apply, and accommodations are available upon request throughout the hiring process. InnVest is an Equal Opportunity Employer. All qualified applicants will receive consideration without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status. However, only applicants selected for an interview will be contacted.

THE COMPANY:

InnVest Hotels manages a portfolio of 100 hotels across 18 internationally recognized brands, making us Canada’s largest independent hotel owner. Our management team also oversees day-to-day operations at nearly 90 additional hotels, making InnVest the largest independent operator in the country. Our properties span from Vancouver, BC to Corner Brook, NL, and range from roadside inns to luxury urban hotels, offering a diverse and dynamic hospitality experience.

At InnVest, our mission is simple: deliver outstanding guest experiences and strong returns on quality hospitality investments. A career with us provides unique growth opportunities and invaluable exposure to Canada’s largest independently owned and operated hotel portfolio.

Strong working knowledge of the downtown Toronto hospitality market will be an asset, competitive landscape, key demand generators, and industry trends is highly preferred

Proven track record of proactive prospecting, account development, and successful new business generation.

A minimum of 2 years of hotel sales management experience, preferably in the group segment and within upscale hotels。

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