Sales Lead, Omnichannel Solutions

Perion; Toronto; Hybrid; CAD 120,000 - 165,000; Full time

Job summary

Perion is expanding its commercial footprint in Canada, with a focus on omnichannel advertising across DOOH, CTV, YouTube, and high-impact digital formats. The role requires an established network, a consultative approach, and credibility to open doors at holding companies and agencies across Canada.

You will own the full sales cycle, manage a growing book of business, and partner with cross-functional teams to drive revenue and renewals.

Qualifications

• 8+ years in digital media or advertising, with >=5 years in direct selling.
• Active book of business with established relationships across holding company networks and independent agencies in the Canadian market.
• Experience selling complex, multi-format advertising solutions (DOOH, CTV, digital formats).
• Strong consultative selling skills to translate capabilities into client value.
• Experience with data-driven marketing and adtech platforms.

Responsibilities

• Own full sales cycle for omnichannel solutions (DOOH, CTV, YouTube) from prospecting to close.
• Grow existing book of business and expand agency and brand opportunities across Canada.
• Build senior relationships with decision-makers at holding networks and agencies for long-term partnerships.
• Develop account strategies linking client objectives to Perion's capabilities.
• Coordinate with Account Management, Strategy, Creative and Operations to meet campaign expectations and renewals.
• Provide accurate sales forecasting and pipeline reporting to senior leadership.
• Represent Perion at industry events and client meetings across Canada.

Skills

Consultative selling

Relationship management

Forecasting

Digital advertising

Data-driven marketing

English proficiency

Job description

Perion is a global advertising technology company delivering solutions to the biggest brands and publishers around the globe across search, social media and display, video, CTV, and programmatic DOOH.

Home to an award-winning technology solution –– with our unique data-driven AI/ML based technologies, we deliver and optimize hundreds of terabytes of data and billions of events per day. We're working with dozens of sources to provide a superior experience across screens and platforms, including mobile, video, social and native.

About the position

Perion is expanding its commercial footprint in Canada, and this role sits at the center of that. With a strong portfolio spanning programmatic DOOH, CTV, YouTube, and high-impact digital formats, the opportunity across omnichannel advertising is accelerating, and we need someone who can translate that into revenue. You'll come in with an established network, a consultative approach, and the credibility to open doors at holding companies and independent agencies alike. It's a complex sale, it requires patience and expertise, and the upside is real.

What you will be doing

• Own the full sales cycle for Perion's omnichannel solutions, including DOOH, CTV, YouTube, and high-impact creative formats, from prospecting through to close
• Manage and grow an existing book of business while consistently identifying and converting new agency and brand opportunities across Canada
• Build and maintain senior relationships with decision-makers at holding company networks and independent agencies, with a focus on long‑term commercial partnerships
• Develop account strategies that connect client objectives to Perion's capabilities, translating technical product features into measurable business outcomes
• Partner with Account Management, Strategy, Creative, and Operations teams to ensure campaign execution meets client expectations and supports renewal and upsell opportunities
• Provide accurate sales forecasting and pipeline reporting to senior leadership, with clear visibility into revenue outlook and deal progression
• Represent Perion at industry events and client meetings across Canada, contributing to the brand's presence in the digital and out-of-home advertising market

What we are looking for

• 8+ years of experience in the digital media or advertising industry, with at least 5 of those years in a direct selling role
• An active book of business and established relationships across holding company networks and independent agencies in the Canadian market
• Previous experience selling complex, multi-format advertising solutions with an understanding of how DOOH, CTV, and digital formats work together
• Strong consultative selling skills, with a track record of translating technical advertising capabilities into business value for clients
• Proven experience working with data-driven marketing, digital advertising ecosystems, and creative technology platforms
• Fluency in English, written and spoken
• Based in Toronto or able to work on a hybrid basis from the Toronto area

Nice to have

• Previous experience with programmatic DOOH platforms or out-of-home advertising
• Familiarity with DCO (Dynamic Creative Optimisation) and its application in omnichannel campaigns
• Experience working within or alongside adtech platforms at the intersection of digital and physical media environments

Perion is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.