Sales Analytics Specialist — Power BI & Growth Insights

UFA; Calgary; On-site; CAD 65,000 - 90,000; Full time

Job summary

UFA in Calgary seeks a Sales Analyst to support the strategic sales delivery process with detailed reporting and analysis across petroleum, crop inputs, and retail. You will partner with Operations, Finance, and IT to drive revenue growth.

The role focuses on designing Excel and Power BI tools, developing targeted customer lists, and enabling data-driven marketing campaigns and pricing insights across the UFA footprint.

Qualifications

• Bachelor’s degree in data science, finance or accounting is required.
• 2+ years in analytics and reporting, accounting or finance.
• Power BI with DAX, data visualization, and data modelling.
• Excel, PowerPoint, and Teams skills required.
• Experience with Dynamics or SAP is an asset.

Responsibilities

• Assist product marketing team in designing, developing, and deploying Excel and Power BI reporting tools for UFA’s sales and management teams.
• Manage Power BI workspace, including report deployment, access control, workspace organization, and governance best practices.
• Provide reporting of ongoing sales initiatives and financing programs to sales management and product strategy teams.
• Collaborate with field sales groups, sales management, and product strategy groups to gather and aggregate customer, competitor, and market data.
• Provide ad‑hoc data and reporting to UFA sales teams and management upon request.
• Develop, validate, and deliver targeted customer and prospect lists to support marketing campaigns across multiple channels.
• Collaborate with UFA’s Petroleum sales and pricing teams to understand reporting requirements, deliver actionable insights, and identify opportunities to drive business growth and cross‑selling initiatives.
• Assist in SAP and Microsoft Dynamics system enhancement projects as needed.
• Identify automation opportunities across UFA’s sales processes to improve efficiency.

Skills

Power BI

Excel

PowerPoint

Teams

Data analytics

Education

Bachelor’s degree in data science, finance or accounting

Tools

Microsoft Dynamics

SAP ERP

Job description

UFA in Calgary seeks a Sales Analyst to support the strategic sales delivery process with detailed reporting and analysis across petroleum, crop inputs, and retail. You will partner with Operations, Finance, and IT to drive revenue growth.

The role focuses on designing Excel and Power BI tools, developing targeted customer lists, and enabling data-driven marketing campaigns and pricing insights across the UFA footprint.