Ruminant Feed Sales Representative - Wetaskiwin

Yourchamber; Wetaskiwin; Hybrid; CAD 60,000 - 90,000; Full time

Benefits offered by this job

Competitive compensation

Employer-contributed pension plan

Employee and Family Assistance Program

Job summary

Wetaskiwin Co-op and Country Junction Feeds is seeking a motivated Ruminant Sales Representative to expand our territory across East Central and Southeast Alberta. The role focuses on beef cattle nutrition, on-farm consultations, and building strong customer partnerships.

You will travel extensively for on-farm calls, trade shows, and conferences, collaborating with our Nutrition team to tailor feeding programs and optimize herd performance.

Qualifications

• Minimum of three years in feed sales, beef cattle nutrition and production or related field.
• Strong understanding of beef cattle production systems and forage quality.
• Experience in a customer service environment with positive interactions.
• Willingness to travel extensively for on-farm calls and industry events.

Responsibilities

• Drive sales growth across east central and southeast Alberta by strengthening relationships and finding new opportunities.
• Provide on-farm consultation and nutrition-based solutions to beef clients.
• Collaborate with Nutrition team to develop feeding programs for customers.
• Travel to farms, conferences, seminars and trade shows to network and learn market trends.
• Read trade journals and industry reports to stay informed on ruminant nutrition and feed technology.

Skills

Beef cattle nutrition

Sales experience

Customer service

Territory management

On-farm consultation

Education

Bachelor's degree in Animal Science or related field

3+ years experience in feed sales/beef nutrition

Job description

Location:

East Central Alberta and Southeast Alberta

Employment type:

Permanent Full time

Wetaskiwin Co-op and Country Junction Feeds is seeking a motivated and relationship-driven Ruminant Sales Representative to support and grow our territory presence throughout East Central and Southeast Alberta. This is an exciting opportunity for a Ruminant industry professional to join a leading animal nutrition company and contribute to the growth of a trusted and respected brand.

Who we are:

Wetaskiwin Co-op is located in central Alberta operating in 9 locations in 5 communities of Wetaskiwin, Innisfail, Camrose, Edmonton and Falun. We operate in a variety of product lines including consumer hardware, building products, crop inputs, petroleum, liquor and feed manufacturing. We believe in working together to serve our members and customers throughout Alberta, delivering profits back to our members and communities and investing in sustainable growth. We are looking for team members and team leaders who will embrace our Co-op brand and values of Integrity, Excellence, Community and Service.

Areas of responsibility:

• Reporting to the Beef Team Leader, the successful candidate will drive sales growth within your territory of east central and southeast Alberta by strengthening existing customer relationships, developing new business opportunities, and promoting Ruminant nutrition solutions. Success in this role requires a strong understanding of Beef nutrition and management practices, excellent relationship-building skills, and a proven ability to achieve sales results.
• Build and maintain strong relationships with both existing and new customers, serving as a trusted partner and resource for all their nutritional and feed-related needs, within the established territory.
• Drive growth and meet or exceed business targets by becoming a valued partner with our beef clients; providing on-farm consultation and sales calls and providing value-add support as required in collaboration with our Nutrition team.
• Required to travel extensively to make on-farm sales calls and participate in conferences, seminars, and trade shows to network with industry experts, learn about new products and technologies, and gain insights into market trends.
• Collaborate effectively with our Nutrition team and other industry professionals as required to identify customer needs and develop nutritional programs to address those needs.
• Conduct on-farm consultations and assessments, supported by Nutrition as required, to evaluate herd performance, nutritional deficiencies, and economic comparisons of different rations.
• Regularly read agricultural trade journals, online publications, and industry reports to stay informed about emerging trends in ruminant nutrition, feed technology, and livestock management.
• Regularly bending and twisting lifting up to 55 pounds.

Who you are:

• You have a minimum of three (3) years experience in feed sales, beef cattle nutrition and production or related field, with a proven track record of delivering results. Applicable applied experience will be considered.
• Strong understanding of beef cattle production systems including feeding and forage quality, herd management, herd performance metrics and a thorough understanding of the local industry.
• You have experience in a customer service environment with proven positive customer interactions.
• Ability to balance on-farm cattle rations and develop feeding programs considered an asset
• You believe in collaboration, building relationships and value the perspectives of colleagues, suppliers and customers.
• Excellent oral and written communications skills, with the ability to effectively convey information to producers and diverse audiences.
• Ability to organize and effectively prioritize tasks respectful of deadlines, with an ability to work under pressure and work with integrity.
• You posses are willing to learn feed manufacturing processes, quality control principles, and regulatory requirements. Previous experience would be considered an asset but not essential. (e.g., CFIA, HACCP)
• Bachelor’s degree in animal science, Food Science, Microbiology, Agriculture or a related field is considered an asset.

Our Team Members receive a competitive compensation package including salary, comprehensive group benefits, an employer-contributed pension plan, and an Employee and Family Assistance Program. We are committed to supporting employee growth through ongoing learning and development opportunities while fostering a culture of teamwork, innovation, and service excellence.