Route Sales Manager – Beverages & Accounts

Red-Bull; Red Deer; On-site; CAD 36,000 - 48,000; Full time

Job summary

Red Bull Canada is seeking a Sales Trainee to support sales initiatives and provide route coverage during vacations, sickness or special projects. You will work with management to maintain customer relationships across large and small format off-premise stores, delivering service to Red Bull executional standards.

The role involves training with senior Account Sales Managers, covering routes, monitoring competitors, and achieving KPIs related to sales, distribution, pricing, display, and new

Qualifications

• Prior sales experience preferred; CPG or retail background is an asset.
• Knowledge of the beverage market is preferred.
• Excellent communication skills (written and verbal).
• Outstanding relationship-building and people skills.
• Good mathematical skills.
• Organizational skills.
• Fluent in English; additional languages are an advantage.
• Current driver's license with clean record.
• Forklift and commercial vehicle operations.
• Ability to work flexible shifts.

Responsibilities

• Manage Red Bull products in assigned distribution accounts.
• Determine current and ongoing product needs at accounts.
• Establish and maintain friendly and professional relationships with customers to increase sales and shelf space.
• Build and protect the Red Bull brand through proper rotation to ensure fresh product and set proper brand flow.
• Ensure that all Red Bull equipment is clean and in good working order.
• Train with senior Account Sales Managers on their routes.
• Cover Account Sales Managers’ routes when needed.
• Evaluate competitors’ activities such as new launches and price reductions and communicate with District Sales Manager.
• Meet monthly KPIs focused on sales, distribution, pricing, display, new accounts and merchandising components.

Skills

Sales experience

Bev./CPG knowledge

Communication

Relationship building

Mathematical skills

Organizational skills

English fluency

Driver's license

Flexible shifts

Forklift operations

Education

High school diploma or equivalent

Tools

Forklift operations

Job description

Red Bull Canada is seeking a Sales Trainee to support sales initiatives and provide route coverage during vacations, sickness or special projects. You will work with management to maintain customer relationships across large and small format off-premise stores, delivering service to Red Bull executional standards.

The role involves training with senior Account Sales Managers, covering routes, monitoring competitors, and achieving KPIs related to sales, distribution, pricing, display, and new