Retention Business Development Manager (On-site)

Peninsula Employment Services Limited; Toronto; On-site; CAD 70,000 - 90,000; Full time

Job summary

A leading employment solutions provider in Toronto is seeking a Business Development Manager – Retention to enhance client loyalty and drive retention efforts. You will manage crucial client relationships, coach team members, and employ consultative selling techniques. The ideal candidate should possess proven B2B sales experience and be target driven. Enjoy a vibrant work environment with uncapped commission potential, robust benefits, and opportunities for career progression in a rapidly growing company.

Benefits

Uncapped commission structure

15 days paid vacation

Bonus when goals are achieved

Commissions on renewals

Qualifications

• Proven sales experience in B2B sectors required.
• Ability to manage and engage clients directly.
• Experience in consultative selling is essential.

Responsibilities

• Lead client engagement and manage a portfolio of at-risk clients.
• Coach and mentor retention specialists.
• Monitor team performance and report insights on churn patterns.

Skills

Sales experience

Communication skills

Leadership

Consultative selling

Client retention strategies

Job description

About Us

PeninsulaEmployment Services Limited (“Peninsula”)is a providerofexternalhuman resourcessolutions, including employmentrelationsadvice,and health and safetyadvice,to smallandmedium-sized businesses located throughout Ontario.Peninsula is a division of Peninsula Business Services Limited, based inManchester, England.Peninsula currently operates inthe U.K.,Ireland, Australia, New Zealand and most recently,Canada,and employs over 1,500 people globally. Peninsula opened its Canadian office in September 2017 and has quickly become one of the fastest growing companies in Canada.

The Role of Business Development Manager - Retention

Job Purpose

To lead Peninsula Canada’s retention efforts by directly managing client “save” conversations and driving performance across the retention team. This role blends hands‑on client engagement with strategic leadership, ensuring that clients who have expressed intent to cancel are re‑engaged, supported, and successfully retained.

Job Overview

We’re seeking a results‑driven, emotionally intelligent professional who excels in both leadership and client retention. As the Retention BDM, you’ll oversee day‑to‑day retention operations — coaching team members, refining call strategies, and leading by example through your own high‑quality client interactions.

You’ll handle complex cancellation cases personally while empowering others to adopt consultative, value‑based approaches that convert potential churn into long‑term loyalty.

Your success will be measured by overall save rate, revenue retention, team performance, and quality of client experience.

This is a highly consultative role where success is measured not by new acquisitions, but by client saves, renewal revenue, and reduced churn.

Day‑to‑Day Duties and Responsibilities

• Lead by example through hands‑on client engagement, managing a personal portfolio of at‑risk clients – you will be a productive team member 50% of the time
• Thrive on working in a fast paced, target focussed high energy and high rewarding culture
• Coach, mentor, and develop retention specialists on effective objection handling, value framing, and save call structure.
• Monitor team performance against save rate, retention revenue, and conversion targets.
• Partner closely with the SVP, Customer Solutions & Retention to refine frameworks, scripts, and training modules.
• Identify emerging churn patterns, report insights, and propose corrective actions to improve client lifecycle health.
• Collaborate cross‑functionally with Service, Legal, Payroll, H&S, and BrightHR teams to resolve complex client concerns quickly and effectively.

Education / Experience

• Proven sales experience in the B2B sectors (industry experience not required)
• Field sales experience would be an asset but not required

What you Bring to the Team

• A mature approach to intelligent consultative selling
• The ability to help sell continuing services to existing clients and to help find new ways to support their business while looking to enhance services overall
• Excellent communication skills
• A positive and tenacious attitude and an unyielding passion for success
• Extensive social and business networks
• Target driven and total focus on achieving targets and helping grow business
• An outside the box, pro‑active approach to self‑generate new business through activity, referrals and networks
• Ability to sell to different audiences including Business Owners, Board of Directors and HR Managers.

Why Work for Peninsula?

Peninsula has been voted one of the best companies to work for two (2) years in a row by the Glassdoor Awards. Peninsula is a rapidly growing global company and intends to expand its operations to western Canada in 2019. Peninsula is a highly motivated enterprise that promotes an entrepreneurial culture.
Peninsula is committed to an inclusive, equitable and accessible workplace where all employees are valued. Accommodations are available upon request for candidates participating in our selection process.

What you get in return?

• Endless opportunities and earning potential, with an uncapped commission structure
• Commissions on each renewal completed
• Bonus when department goals are achieved
• 15 days paid vacation
• Benefits

What is it like working in the Sales Team at Peninsula?

The Sales team are outgoing, tenacious and lively individuals who excel in a buzzing environment and bring a lot of fun to our business. You will also need a professional and pro‑active approach to work, as we are looking for individuals who can always lead and use initiative!