Remote Paid Media Strategist for B2B Growth & ROAS

Blacksmith Agency LLC; Edmonton; À distance; CAD 65 000 - 90 000; Plein temps

Résumé du poste

Blacksmith Agency is an AI-first digital agency seeking a Paid Media Account Strategist to own paid media for a diverse B2B client base. You will lead targeting, budgeting, roadmap development, and the narrative behind performance during client calls.

You bring 3+ years hands-on experience with Google Ads and Meta, a track record of improving ROAS/CPA, and experience servicing multiple clients in an agency setting. Strong English on calls with US clients is required.

Qualifications

• 3+ years hands-on in Google Ads and Meta.
• Agency experience across multiple clients.
• Clear spoken English with US clients on live calls.

Responsabilités

• Oversee paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for accounts.
• Manage budget, bidding, targeting, and creative testing, and decide when to kill a campaign.
• Ensure accurate conversion tracking with GA4, Tag Manager and platform pixels.
• Develop 90-day and quarterly roadmaps for each client and narrate the numbers on calls.
• Grow accounts through retention, upsell and long-term relationships.

Connaissances

Google Ads

Meta Ads

Agency experience

Outils

GA4

Tag Manager

Pixels

Description du poste

Blacksmith Agency is an AI-first digital agency seeking a Paid Media Account Strategist to own paid media for a diverse B2B client base. You will lead targeting, budgeting, roadmap development, and the narrative behind performance during client calls.

You bring 3+ years hands-on experience with Google Ads and Meta, a track record of improving ROAS/CPA, and experience servicing multiple clients in an agency setting. Strong English on calls with US clients is required.