Remote Paid Media Specialist (Freelance)

AYR; London; On-site; CAD 34,000 - 83,000; Part time

Benefits offered by this job

Remote work

Job summary

Ayr Digital is seeking an experienced Paid Media Specialist to plan, execute, and optimize paid advertising campaigns across Google Ads, Facebook, and LinkedIn for our clients. This is a fully remote freelancer role.

Responsibilities include developing PPC strategies, conducting keyword research, and delivering performance reports with data-driven adjustments to maximize ROI. Independent work and strong communication with clients are essential.

Qualifications

• 2+ years of experience managing paid search and social media ad campaigns.
• Hands-on experience with Google Ads, Facebook Ads, LinkedIn Ads, and Google Analytics.
• Strong understanding of A/B testing, bid management, and optimization techniques.
• Proven track record of achieving KPI goals such as CTR, conversion rate, and ROI.
• Ability to work independently and manage multiple campaigns.

Responsibilities

• Develop and manage PPC campaigns across Google Ads, Facebook Ads, and other platforms.
• Conduct keyword research, write ad copy, and design effective campaigns.
• Optimize campaigns for maximum ROI through A/B testing and performance analysis.
• Track and report on campaign performance, making data-driven adjustments as necessary.
• Collaborate with clients to align campaigns with business goals and objectives.

Tools

Google Ads

Facebook Ads

LinkedIn Ads

Google Analytics

Job description

Ayr Digital is seeking an experienced Paid Media Specialist to plan, execute, and optimize paid advertising campaigns across Google Ads, Facebook, and LinkedIn for our clients. This is a fully remote freelancer role.

Responsibilities include developing PPC strategies, conducting keyword research, and delivering performance reports with data-driven adjustments to maximize ROI. Independent work and strong communication with clients are essential.