Promotions Specialist - JACK and KiSS

Rogers Sports & Media; Vancouver; On-site; CAD 45,000 - 80,000; Full time

Job summary

Rogers Sports & Media in Vancouver is seeking a Promotions Specialist to drive audience engagement and support revenue opportunities across JACK and KiSS. You will coordinate contests, promotions, ticket giveaways, and listener communications with precision and regulatory compliance.

Working closely with Content Directors, Sales, and Go-To-Market teams, you’ll manage end-to-end campaign execution, craft clear contest rules, and ensure assets are delivered on schedule while maintaining brand

Qualifications

• Post-secondary education in Marketing, Communications, Broadcasting, Event Management, or related field.
• 2+ years of promotions, marketing, media, radio, events, or audience engagement.
• Strong project management and organizational skills; multitasking ability.
• Experience with social media, email marketing tools, and Monday.com.

Responsibilities

• Execute station and client-based contests and paid promotions.
• Coordinate events with sales, content, and promotions teams.
• Develop and maintain contest rules and regulatory docs.
• Create and manage online contest pages and assets.
• Lead prize fulfillment and winner verification.

Skills

Project management

Organizational skills

Social media

Communication

Teamwork

Education

Post-secondary education in Marketing, Communications, Broadcasting, Event Management, or related field

Tools

Monday.com

Email marketing tools

Job description

Are you ready to take your career to new heights and be a part of a dynamic team at Rogers Sports & Media? We believe in creativity, innovation, and collaboration in everything we do, and we are looking for people who share this mindset to join us. With a monthly reach of 30 million Canadians, you can help shape the future of sports, news, e-commerce, and entertainment. At Rogers, we value diversity and inclusivity and believe that every voice matters. Join us today and be a part of a team that is redefining the future of media.

Promotions Specialist

Who We're Looking For

The Promotions Specialist in Vancouver plays a critical role in executing audience engagement initiatives that drive ratings growth, support revenue-generating opportunities, and enhance the listener experience across JACK and KiSS. This role is responsible for the end-to-end coordination and execution of contests, promotions, ticket giveaways, and audience communications while ensuring all activities are delivered accurately, efficiently, and in compliance with company and regulatory requirements.

Working closely with Content Directors, Talent, Sales, and Go-To-Market teams, the Promotions Specialist helps bring station campaigns to life and supports key business objectives through exceptional organization, attention to detail, and project management. Success in this role is demonstrated through the flawless execution of promotional campaigns, strong audience engagement, effective collaboration across teams, and the ability to deliver results that support both station and revenue objectives.

What You'll Do

Contest & Promotion Execution

• Support planning and lead execution for station and client-based paid and added-value contests.
• Partner with sales team, content director, and/or promotions manager to support planning station-led events and participating in in-person promotional activities as needed to ensure strong execution and alignment with programming and market needs.
• Develop and maintain contest rules and regulatory documentation.
• Create and manage online contest pages.
• Coordinate hero banner placement and promotional website assets.
• Set up and manage Easy Promos on-air contesting mechanics.
• Manage contest keywords and listener entry processes.
• Coordinate national promotions, including flyaway contests and special events.
• Lead prize fulfillment, winner verification, and distribution.

Audience Engagement & Communications

• Create and schedule static social media posts supporting promotional campaigns.
• Manage Seekr push notifications to drive audience engagement and contest participation.
• Coordinate concert ticket requests, listener giveaways, and promotional ticketing initiatives.
• Develop and deploy promotional email campaigns to subscriber databases.
• Support station marketing initiatives that increase audience reach and listener engagement.

Creative & Asset Coordination

• Submit and manage graphic design requests for contests and promotions.
• Collaborate with internal creative teams to ensure campaign materials are produced on schedule and aligned with brand standards.
• Ensure all promotional assets are accurate, approved, and delivered on time.
• Project Management & Administration
• Track all promotional projects, timelines, capacity planning, and vacation schedules within Monday.com.
• Maintain accurate project documentation and status updates.
• Coordinate multiple campaigns simultaneously while meeting deadlines and ensuring operational excellence.
• Monitor promotion execution to ensure compliance with station, company, and regulatory guidelines.

Collaboration & Support

• Partner with Content Directors, Talent, Sales, and Go-To-Market teams to support station objectives.
• Participate in regular promotional planning meetings and cross-market collaboration sessions.
• Share best practices and contribute to continuous improvement of promotional processes and audience experiences.

What You'll Bring

• Post-secondary education in Marketing, Communications, Broadcasting, Event Management, or a related field.
• 2+ years of experience in promotions, marketing, media, radio, events, or audience engagement.
• Strong project management and organizational skills with the ability to manage multiple priorities.
• Experience with social media platforms, email marketing tools, and project management systems such as Monday.com.
• Exceptional attention to detail and ability to work within established processes and deadlines.
• Strong written and verbal communication skills.
• Ability to work collaboratively in a fast-paced, team-oriented environment.

To protect our people, brand and assets, a pre-employment background check will be conducted. As part of our selection process, all candidates must clear a criminal background check. Additionally, a credit check and drivers abstract may be required depending on the role.

Schedule Full time

Shift Variable

Length of Contract Not Applicable (Regular Position)

Work Location 180 West 2nd Avenue (810), Vancouver, BC

Travel Requirements Up to 25%

Background Check(s) Required Canadian Criminal Record Check and Driver's Abstract

Posting Category/Function Broadcasting & Programming

Requisition ID 339855

To support career growth, collaboration, and high-performing teams, all Corporate Employees are expected to work onsite. We believe that in-person connection strengthens our culture and drives industry-leading performance.

At Rogers, we believe the key to a strong business, is a diverse workforce where equity and inclusion are core to making everyone feel like they belong. We do this by embracing our diversity, celebrating our different perspectives, and working towards creating environments that empower our people to bring their whre that they have what they need to be at their best. Please reach out to our recruiters and hiring managers to begin a conversation abouole selves to work. Everyone who applies for a job will be considered. We recognize the business value in creating a workplace where each team member has the tools to reach their full potential by removing any barriers for equal participation. We work with our candidates who are experiencing a disability throughout the recruitment process to ensut how we can ensure that you deliver your best work. You matter to us! For any questions, please visit the Recruitment Process FAQ.