Programmatic Executive

Billups; Toronto; On-site; CAD 55,000 - 85,000; Full time

Job summary

billups is seeking a Programmatic Campaign Coordinator in Toronto to support the programmatic teams across all facets of a campaign. You will help respond to briefs, set up campaigns across DSPs, and generate performance reports.

The role involves monitoring delivery, optimizing campaigns, and building case studies to drive revenue while collaborating with multiple teams in a fast-paced OOH environment.

Qualifications

• Able to build productive relationships with clients and colleagues.
• Strong collaboration skills, solid team player.
• Seek resolutions through influence and negotiation.
• Resilient under pressure and works well to tight deadlines.
• A self-starter who can challenge the status quo.
• Genuine ability to work with agility.

Responsibilities

• Support programmatic teams across the campaign lifecycle.
• Set up and monitor programmatic campaigns across DSPs and our platform.
• Create and analyze campaign reports and KPIs on a regular basis.
• Collaborate across teams to optimize media supply and delivery.

Skills

Client relationships

Team collaboration

Negotiation

Resilience

Self-starter

Agility

Tools

Excel

PowerPoint

Job description

About billups

We don’t trade in hype. At billups, we’re reimagining how brands show up in the real world, literally. Powered by patented technology, proprietary AI, and a global team of 400+, we’re reinventing Out-of-Home (OOH) media to help brands connect with people in physical spaces, with more precision, intelligence, and impact than ever before. We move fast, think boldly, and collaborate deeply. Fiercely independent, with a presence in 20+ countries, we back smart ideas with data, technology, and trust. Growth is on the table, professionally and personally. We invest in talent and celebrate our people, plain and simple. Curious? Let’s talk.

What You'll Do

This role will be supporting the programmatic teams account managers and director, across all facets of a campaign.

• Help to respond to briefs to show how billups products/services can help clients achieve their goals and be successful in the programmatic OOH space.

• Setting up programmatic campaigns using a range of targeting criteria across different delivery systems (DSP and our proprietary platform) to ensure campaigns meet performance expectations.

• Reporting and analyzing live campaign performance weekly and then more in depth for end of campaign reports

• Assist in finding automation potential for manual processes and finding ways to pull together disparate analytical information into actionable insights.

Campaign Delivery

• Initially helps (with a view to full autonomy) take care of campaigns from brief to billing, ensuring each stage of campaign delivery is on time, accurate and as high quality as possible.

• Expected to proactively monitor all aspects of a campaign’s delivery (performance and pacing) across all platforms.

• Reactive campaign optimization to problems and issues as they arise

• Assist in ensuring campaigns are reconciled promptly and accurately at the end of each month in finance systems.

• Contribute towards compelling responses to brief.

Campaign Reporting

• Create campaign reports (showing progress against KPIs).

• Produce weekly, monthly and quarterly performance analysis.

• Meet agreed campaign performance KPIs and maximise yield where appropriate.

Product and Pipeline

• Use pipeline management tools to ensure the team has a clear view of campaigns coming up.

• Build case studies to assist in additional revenue generation.

• Understand, articulate and champion the product offering.

• Build a good understanding of our competitors and how our USPs compare to theirs.

Media Supply Optimization

• Help determine Media Owner selection, pricing and volume.

• Liaise with the Trading team to execute on supply/demand tactics as required.

• Learns to monitor campaigns, understanding basic pacing and optimization. Communicates clearly about performance and flags simple issues to the team.

• Pulls and organizes data for reports, learning to communicate basic campaign outcomes and preparing for client questions.

Key Competencies (Skills, Knowledge, and Experience):

People and Relationships

• Able to build productive and fruitful relationships with clients and colleagues.

• Manages others’ expectations and anticipates issues and concerns.

• Strong collaboration skills, solid team player.

• Seek resolutions through influence and negotiation.

• Resilient under pressure and works well to tight deadlines.

• A self-starter who can challenge the status quo.

• Genuine ability to work with agility.

Problem-Solving

• Demonstrable ability to learn quickly and think on your feet.

• Proactively plans workload and spots potential delivery issues, communicating them to the manager. Is learning how to make life easier for the wider team.

• Excellent problem-solving ability, helping develop and implement new solutions quickly.

• Pro-active and thinks ahead, identifying potential issues in advance and finding solutions.

• Numerical literacy, evidence of data-driven decision-making and analysis.

Communication

• Strong presentation skills and confidence in presenting to different groups of people.

• Understands how to communicate effectively. Knows when to seek guidance to ensure appropriate messaging and is learning to explain basic concepts clearly.

• Flexible communication skills, (able to tailoa your message as required).

• Strong Excel and PowerPoint skills.

Organisation

• Excellent multi-tasking skills and ability to work under pressure.

• Manages own time and priorities effectively.

• Ability to coordinate across multiple teams to deliver the desired outcome.

• Structured and methodical approach to work.

Digital / Technical Skills

• Able to use internal technical tools – picks up new technology and systems well.

• Comfortable using Excel and PowerPoint to organize data and create reports. Is learning how to leverage these tools for efficiency and basic analysis.

• Learns the fundamentals of programmatic OOH. Works with data to understand basic trends and is exposed to core DSP and SSP concepts.