Programmatic Digital Buyer & Media Strategist

Dentsu Aegis Network Ltd.; Toronto; On-site; CAD 50,000 - 55,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

RRSP

Paid time off

Job summary

Dentsu Media in Toronto is seeking a Digital Buyer to manage programmatic, online video, and direct media campaigns for major clients. You will work under the guidance of the Digital Media Manager to optimize campaigns and deliver insights and actionable recommendations.

The role requires 2+ years in digital media planning/buying, familiarity with DSPs (e.g., The Trade Desk, DV360), and solid Excel skills. A permanent, full-time position with competitive benefits is offered.

Qualifications

• 2+ years of media planning/buying focused on digital channels.
• Experience with programmatic environments and DSP platforms.
• Strong analytical skills and Excel proficiency.

Responsibilities

• Manage programmatic, online video, and display campaigns end-to-end.
• Analyze campaign performance and optimize to meet KPIs.
• Coordinate with vendors and internal teams to ensure timely delivery.

Skills

Programmatic buying

Campaign analysis

Excel skills

Communication skills

Cross-functional teamwork

Education

Media/Advertising degree

Tools

The Trade Desk

DV360

Campaign Manager

Moat

Job description

Dentsu Media in Toronto is seeking a Digital Buyer to manage programmatic, online video, and direct media campaigns for major clients. You will work under the guidance of the Digital Media Manager to optimize campaigns and deliver insights and actionable recommendations.

The role requires 2+ years in digital media planning/buying, familiarity with DSPs (e.g., The Trade Desk, DV360), and solid Excel skills. A permanent, full-time position with competitive benefits is offered.