Product Marketing Manager, Nexus AI Healthcare SaaS

Wellstar Health System, Inc.; Toronto; Hybrid; CAD 90,000 - 100,000; Full time

Benefits offered by this job

Hybrid work option

Job summary

WellSTAR is a leading healthcare technology company focused on reshaping Canadian healthcare through digital enablement. We are hiring a Product Marketing Manager to lead product marketing for Nexus AI, translating clinical AI capabilities into clear messaging for clinicians, clinic administrators, and health system buyers.

This role is ideally hybrid and based in Toronto, with remote work considered for candidates across Canada.

Qualifications

• Experience in product marketing, preferably SaaS/healthcare tech, translating capabilities into marketing activities.
• Excellent written communication translating complex ideas for multiple audiences across channels.
• Experience developing sales enablement materials and collaterals to support the sales cycle.
• Experience coordinating multi-channel campaigns and measuring performance.
• Able to manage multiple priorities with minimal supervision and adapt to changing needs.
• Strong cross-functional collaboration across Product, Sales and Marketing.

Responsibilities

• Position Nexus AI capabilities into audience-specific value propositions for clinicians and buyers.
• Develop and maintain sales tools, one-pagers, decks, and demo narratives.
• Plan and execute multi-channel demand generation campaigns (email, paid social, webinars).
• Own the Nexus AI content calendar and support product launches and education.
• Oversee events and webinars with consistent messaging and materials.
• Track performance, revenue impact, and pipeline to refine priorities.

Skills

Product marketing experience

Clear messaging

Sales enablement

Campaign management

Ownership & adaptability

Collaboration

Tools

HubSpot

Pendo

Google Analytics

Job description

WellSTAR is a leading healthcare technology company focused on reshaping Canadian healthcare through digital enablement. We are hiring a Product Marketing Manager to lead product marketing for Nexus AI, translating clinical AI capabilities into clear messaging for clinicians, clinic administrators, and health system buyers.

This role is ideally hybrid and based in Toronto, with remote work considered for candidates across Canada.