Product Manager (Strategy)

Senstar; Carp; Remote; CAD 90,000 - 130,000; Full time

Job summary

Senstar is seeking a skilled Product Manager (Strategy) to enhance market intelligence and competitive positioning. This role involves analyzing market trends, developing strategic roadmaps, and producing sales enablement assets. The successful candidate will collaborate across teams and contribute to the company's innovative security solutions.

Benefits

High impact contributions

Global exposure and collaboration

Continuous professional development

Work-life balance

Competitive compensation and benefits

Qualifications

• 5+ years in product strategy, competitive intelligence or market research.
• Ability to turn raw data into recommendations and visuals.
• Familiarity with Physical Security, PIDS, CCTV, video analytics.

Responsibilities

• Conduct market analysis and identify trends affecting security.
• Build competitive intelligence reports and pricing analyses.
• Produce sales enablement materials like pitch decks and ROI calculators.

Skills

Market Analysis

Competitive Intelligence

Data Visualization

Sales Enablement

Communication

Education

Bachelor's degree in Business, Engineering or similar

MBA

Tools

Excel

Power BI

Salesforce

Market-intel platforms (Omdia, Gartner, Frost)

Job description

Senstar is a global leader and innovator in Security Solutions, dedicated to delivering cutting-edge technology that helps organizations across industries safeguard their most valuable assets. Our proven track record of excellence and commitment to innovation ensures that we provide comprehensive, high-quality solutions to meet the ever-evolving security needs of our clients.

We Are In Search Of...

A skilled Product Manager (Strategy)to strengthen our market intelligence, competitive positioning and go-to-market precision across the entire Senstar portfolio. Reporting to the VP of Product Management & Marketing, you will convert data into decisions, craft sharp narratives for Sales, and equip product teams with the insight needed to win.

Remote : open to candidates anywhere in North America or Europe with periodic travel to key offices and trade shows.

What you will do...

KEY RESPONSIBILITIES

Market Analysis : Map TAM / SAM / SOM, segment trends, regulatory shifts and emerging tech that affect security & video. Identify use-cases and pain points, specifically in focus verticals.

Competitive Intelligence : Build a living battlefield view - feature matrices, SWOT, pricing curves, teardown reports.

Strategic Roadmapping : Translate insights into clear opportunities, gap analyses and long-range product themes.

Pricing Analysis : Evaluate pricing models and identify ways to improve sales using different pricing strategies.

Analyst Relations : Manage relationships with industry analysts, standards bodies and key thought leaders.

Sales Enablement Assets : Produce battle cards, pitch decks, white papers, ROI calculators and benchmark reports..

Go-to-Market Support : Partner with other Product Managers and Marketing on launches, positioning and messaging.

Trend Monitoring : Track deals, funding, M&A and patent activity; brief leadership with concise so-what summaries.

Process Optimization : Establish repeatable frameworks for idea intake, prioritization scoring and post-mortems.

What you bring

• 5+ yrs in product strategy, competitive intelligence or market research within security, IoT or Cloud.
• Demonstrated talent for turning raw data into crisp recommendations and executive-ready visuals.
• Familiarity with Physical Security, PIDS, CCTV, video analytics or related domains highly desirable.
• Skilled in market-sizing models, pricing analysis, and customer / partner interviews.
• Proficiency with tools : Excel, Power BI, Salesforce, market-intel platforms (Omdia, Gartner, Frost), as well as emerging GenAI tools.
• Experience crafting sales collateral and training frontline teams.
• Excellent written and verbal communication; persuasive storyteller who loves data.
• Self-starter comfortable working across time zones; able to juggle multiple deadlines with minimal oversight.
• Bachelors degree in Business, Engineering or similar; MBA a bonus.
• Located in North America or Europe with ability to travel 1015%.

What We Offer

High impact : Your contributions will be valued, and your ideas will help drive success.

Global Exposure : Collaborate with colleagues across the globe, gaining experience and insights into diverse international markets while expanding your professional network.

Collaborative & Innovative Culture : Join a passionate, results-driven team where collaboration and innovation are at the core of everything we do.

Continuous Professional Development : We are committed to your growth, offering ample opportunities for learning and advancement within a fast-paced, evolving industry.

Work-Life Balance : Enjoy a flexible work environment that promotes work-life balance, allowing you to thrive both personally and professionally.

Competitive Compensation & Benefits : Receive a competitive salary, performance-based incentives, and a comprehensive benefits package designed to support your health, well-being, and ongoing professional development.

Accessibility and Inclusion : At Senstar, we are committed to building an inclusive and accessible environment that includes a variety of backgrounds, perspectives, and skills. We firmly believe, an accessible and inclusive workplace makes us stronger, more competitive, and innovative. Should you require an accommodation through any stage of the recruiting or hiring process please let us know.

If you're ready to join a forward-thinking team, showcase industry-leading solutions, and make an impact on a global scale, apply now and help us shape the future of Security!

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Manager Strategy • Carp, ON, Canada