Performance Marketing Manager

Chexy Co.; Toronto; On-site; CAD 70,000 - 90,000; Full time

Job summary

A financial technology firm in Toronto is seeking a dedicated performance marketing specialist to manage and optimize paid acquisition across various channels, including Meta and Google Ads. Responsibilities include app growth strategy, budget management, and data analysis. With a focus on creative testing, this role offers the opportunity for significant ownership and is ideal for someone ready to step up. This position is fully onsite at downtown Toronto office, five days a week.

Qualifications

• 3-6 years managing paid performance in-house with direct budget ownership.
• Hands-on experience with Meta and Google Ads for campaign management.
• Strong data skills to perform analysis and spot anomalies.

Responsibilities

• Manage day-to-day operations of Meta and Google Ads campaigns.
• Implement app growth strategies and optimize app store listings.
• Conduct creative testing experiments across multiple parameters.

Skills

Paid performance management

Campaign optimization

Data analysis

App growth experience

Creative testing

Tools

Google Ads

Meta Ads

AppsFlyer

Adjust

Apple Search Ads

Job description

At Chexy, we're reshaping the way money moves — making payments smarter, faster, and more rewarding. We started by being the first in Canada to let people pay their biggest and most painful bills with credit cards and earn rewards on money they had to spend anyway. Now, we're on a much bigger mission: to build a super app that acts as your co-pilot for all your money — helping you get more value from every dollar you spend.

Backed by Khosla Ventures and processing $1B+ in annual payment volume, we're a high-growth fintech at the forefront of payments innovation — looking for hungry, ambitious people to help us scale.

About the role

We're bringing paid acquisition in-house and launching our mobile app. You'll own performance across Meta, Google, and app channels, run a relentless creative testing cadence, and be the person who knows exactly why CAC moved last week.

You'll work closely with our Growth Product Marketing Manager who sets the campaign strategy and messaging — your job is to take that and scale it. Fast feedback loops, tight iteration, and a direct line between your optimizations and revenue.

This is an IC role — you won't manage people, you'll manage channels, budgets, and outcomes. For the right person, it's a step up in title and ownership without the overhead of building a team.

What you own

• Day-to-day management of Meta and Google Ads — campaign setup, bid strategy, budget pacing, creative rotation
• App growth: Apple Search Ads, Google UAC, and ASO strategy — app store listing, keyword optimization, A/B testing
• Creative testing framework: structured experiments across audiences, creatives, and copy — weekly velocity
• Attribution and reporting — own our MMP setup (AppsFlyer/Adjust), CAC by channel, ROAS by segment
• Landing page and App Store conversion optimization in collaboration with design
• Transition from agency: audit existing accounts, own the handoff, hit the ground running

Who you are

• 3–6 years managing paid performance in-house — you've owned budgets and accounts directly, not just reported on them
• Hands-on Meta and Google Ads experience — you know how to build and optimize campaigns, not just read dashboards
• App growth experience: Apple Search Ads, UAC, or MMP attribution (AppsFlyer / Adjust / Branch)
• Strong with data — you pull your own reports, spot anomalies early, and know what levers to pull
• Hungry to step up — this may be your first Manager title and you're ready to own it
• Fintech, financial services, or loyalty/rewards experience is a strong plus
• Bonus: TikTok Ads experience as we explore the channel

Why Chexy

• We are building the next category-defining payments company that will shape how money moves in Canada for generations.
• We are a high-performance team that actually likes each other. We’re fast, we’re ambitious, and we have zero tolerance for "corporate boredom." If you want to work with people who are as witty as they are technical, you've found your home
• You'll inherit agency-managed accounts and own the full transition — clean slate, your strategy, your results
• We're launching a mobile app, which means you'll build app growth from zero — Apple Search Ads, UAC, MMP attribution, the whole stack

Note

This position is fully onsite at our downtown Toronto office, 5 days a week.