Paid Social Campaign Specialist

Publicis Groupe; Canada; Remote; CAD 45,000 - 50,000; Full time

Job summary

Spark Foundry in Canada is seeking a Social Specialist to support the Social Supervisor/Manager in creating holistic paid and organic social plans for client brands. You will gather data, analyze performance, and help shape targeting, scheduling, budgets, and creative execution with a detail‑oriented, collaborative approach.

The role requires 1–2 years in social media planning/buying, proficiency with Facebook/Instagram ads, strong Excel skills, and sharp analytical abilities.

Qualifications

• 1–2 years’ experience in social media planning and buying.
• Facebook Blueprint and/or Certification an asset.
• Knowledge of multiple social platforms and best practices in organic and paid use.
• Proficiency in Microsoft Office, with advanced Excel skills.
• Strong analytical and quantitative skills, with attention to detail.
• Excellent written, verbal, and presentation abilities.
• Ability to manage multiple projects and meet tight deadlines.

Responsibilities

• Assist in developing social media plan recommendations for clients.
• Maintain regular communication with the Supervisor/Manager and clients.
• Execute social campaigns across self-serve and managed platforms.
• Analyze and optimize social placements during campaigns.
• Collaborate with web analysts on campaign reporting and ROI analysis.
• Ensure work meets high quality and accuracy standards.
• Support client meetings and present updates as needed.

Skills

Social planning

Analytics

Excel

Tools

Facebook Ad Platform

Twitter Ads

Pinterest Ads

Snapchat Ads

TikTok Ads

Job description

Spark Foundry in Canada is seeking a Social Specialist to support the Social Supervisor/Manager in creating holistic paid and organic social plans for client brands. You will gather data, analyze performance, and help shape targeting, scheduling, budgets, and creative execution with a detail‑oriented, collaborative approach.

The role requires 1–2 years in social media planning/buying, proficiency with Facebook/Instagram ads, strong Excel skills, and sharp analytical abilities.