Paid Media Strategist - Hybrid, Data-Driven Growth

Konstruct Digital; Calgary; Hybrid; CAD 70,000 - 90,000; Full time

Benefits offered by this job

Competitive compensation

Vacation and paid time off

Extended health care

Free parking

Office games and snacks

Job summary

A leading digital marketing agency in Calgary is seeking a Paid Media Specialist to develop and manage revenue-generating digital campaigns. The candidate should have over 2 years of experience in ad buying, a strong understanding of PPC best practices, and excellent communication skills. Responsibilities include developing strategies, reporting insights, and managing multiple campaign goals. This role offers a hybrid work environment and competitive compensation, emphasizing growth and a healthy work-life balance.

Qualifications

• 2+ years of ad buying and managing experience across paid acquisition platforms.
• Thorough understanding of digital marketing and PPC best practices.
• Proven experience building and optimizing successful paid campaigns.

Responsibilities

• Develop paid strategies for revenue-generating campaigns.
• Report on insights and campaign performance.
• Manage multiple goals effectively while improving KPI targets.

Skills

Ad buying and managing experience

Understanding of PPC best practices

Copywriting skills

Analytical skills

Communication skills

Tools

Google Analytics

Google Ads

Facebook Ads

Microsoft Ads

Job description

A leading digital marketing agency in Calgary is seeking a Paid Media Specialist to develop and manage revenue-generating digital campaigns. The candidate should have over 2 years of experience in ad buying, a strong understanding of PPC best practices, and excellent communication skills. Responsibilities include developing strategies, reporting insights, and managing multiple campaign goals. This role offers a hybrid work environment and competitive compensation, emphasizing growth and a healthy work-life balance.