B2B SaaS Paid Media Strategist

Rise People; Calgary; Hybrid; CAD 70,000 - 90,000; Full time

Benefits offered by this job

Health and Dental (premiums shared 50/50)

Long-term disability (Employer paid)

Life and Critical Illness Insurance

Emergency Travel Medical

Employee and Family Assistance Program

Group RRSP and TFSA investment savings plan

Job summary

A dynamic digital marketing agency in Calgary is seeking an experienced Digital Marketing Strategist to develop and execute strategies for B2B SaaS clients. The ideal candidate will have over 5 years of experience in digital marketing, particularly in paid media, and must possess strong analytical and communication skills. Responsibilities include managing campaigns across various platforms, analyzing performance data, and presenting findings to clients. The role offers a competitive compensation package including benefits and a performance incentive bonus.

Qualifications

• 5+ years of experience in digital marketing, focusing on paid media strategy.
• Proven experience managing campaigns on Google Ads, LinkedIn Ads, Instagram, and Reddit.
• Ability to present complex information clearly to clients.

Responsibilities

• Develop and execute digital marketing strategies for clients.
• Create paid media strategies tailored to B2B SaaS clients.
• Monitor campaign performance and adjust strategies based on analysis.

Skills

Digital marketing strategy

Paid media experience

Analytical skills

Communication skills

Organization skills

Education

Post-secondary education in digital marketing

Tools

Google Analytics

Google Ads Manager

LinkedIn Campaign Manager

Meta Ads Manager

Job description

A dynamic digital marketing agency in Calgary is seeking an experienced Digital Marketing Strategist to develop and execute strategies for B2B SaaS clients. The ideal candidate will have over 5 years of experience in digital marketing, particularly in paid media, and must possess strong analytical and communication skills. Responsibilities include managing campaigns across various platforms, analyzing performance data, and presenting findings to clients. The role offers a competitive compensation package including benefits and a performance incentive bonus.